Mercedes-Benz Vehicles Earn GOOD DESIGN Award
New 2010 E-Class Chosen Among Hundreds of Competing Products from Top Corporations & Design Firms
MONTVALE, N.J., Feb. 24 /PRNewswire/ -- Three Mercedes-Benz vehicles are the recipient of the GOOD DESIGN™ Award for 2009 including the Mercedes-Benz SLR Stirling Moss and the 2010 E-Class Coupe and Sedan. The Chicago Athenaeum: Museum of Architecture presents the international GOOD DESIGN Award for the world's most innovative and well-designed products each year since 1950.
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Founded in Chicago by architects Eero Saarinen, Charles and Ray Eames, and Edgar Kaufmann, Jr., GOOD DESIGN is a coveted design award that bestows international recognition upon prominent designers and manufacturers for advancing new, visionary, and innovative product concepts, invention and originality, and for stretching the envelope beyond what is considered ordinary product and consumer design.
Completely redesigned inside and out, the ninth generation E-Class captures the very essence of Mercedes-Benz design – from innovative technology and class-leading safety features to handcrafted luxury and unique styling. The trapezoidal twin shaped headlamps of the E-Class create a bold face while a modern, muscular stance is defined by several convex surfaces and taut lines including one that follows each rear wheelwell to shape the contours of the rear fenders that are reminiscent of the famous 1950s "Ponton" Mercedes. The new E-Class coupe shares the same muscular styling of the E-Class sedan, but features a hallmark pillarless design creating a complete open space with the vehicle's cabin. The all-new E-Class features safety innovations such as ATTENTION ASSIST driver drowsiness monitor and additional intelligent safety systems including PRE-SAFE Brake, Lane Keeping Assist and Adaptive Highbeam Assist, which automatically adjusts headlamp range to maximize road illumination without blinding other drivers.
The SLR Stirling Moss, its entire bodywork made of lightweight carbon fiber, represents a stand-alone design concept with a pronounced arrow-shaped form characterised by an elongated hood and a compact, muscular rear. As there is no windscreen, the hood stretches from its striking tip right down into the interior created one complete sculpted vehicle body that connects the exterior to the cockpit. Only 75 units of the SLR Stirling Moss exist. The vehicle has a top speed of 217 mph.
Hundreds of the world's leading corporations and design offices from 40 nations—from Shanghai to Istanbul—vied for the 2009 GOOD DESIGN Award. The GOOD DESIGN Award is presented annually by The Chicago Athenaeum: Museum of Architecture and Design together with The European Centre for Architecture Art Design and Urban Studies.
About Mercedes-Benz
Mercedes-Benz USA (MBUSA), headquartered in Montvale, New Jersey, is responsible for the distribution, marketing and customer service for all Mercedes-Benz and Maybach products in the United States. MBUSA offers drivers the most diverse line-up in the luxury segment with 12 model lines ranging from the sporty C-Class to the flagship S-Class sedans and CL coupes.
MBUSA is also responsible for the distribution, marketing and customer service of Mercedes-Benz Sprinter Vans in the US. More information on MBUSA and its products can be found at www.mbusa.com, www.maybachusa.com and www.mbsprinterusa.com.
Accredited journalists and editors can access press materials by registering at www.media.mbusa.com.
SOURCE Mercedes-Benz USA
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