Melissa Etheridge Signs Deloitte Digital as Digital Agency of Record

Etheridge will Kickoff Relationship with Private Performance at "Dreamforce"

News provided by

Oct 13, 2014, 03:45 ET

LOS ANGELES, Oct. 13, 2014 /PRNewswire/ -- Academy Award® and GRAMMY® winning artist Melissa Etheridge has announced she is teaming up with Deloitte Digital to be her Digital Agency of Record. Deloitte Digital will leverage their knowledge in analytics to deeply understand Melissa's fan base, grow her audience with strong fan-driven campaigns and manage her online presence to help her build a stronger relationship with her followers.

"I just released my new album This Is M.E. so it's the perfect time to work with Deloitte Digital to help me reach my fans in new and powerful ways," said Etheridge. She continued, "I look forward to making beautiful music together."

Etheridge is kicking off the relationship by holding a private concert at Deloitte Digital's event at "Dreamforce," (Salesforce.com's annual conference) where she will play her newly released songs plus some of her greatest hits.

From strategy to delivery, Deloitte Digital combines cutting-edge creative with trusted business and technology experience to define and deliver digital solutions. Deloitte Digital creates digital experiences for the connected enterprise. From B2B, B2C, or B2E, Deloitte Digital delivers strategy, mobile, social, web, cloud and digital content management solutions that can help strengthen clients' brands and evolve their businesses.

Get Social with Melissa Etheridge
Facebook.com/MelissaEtheridge
Twitter.com/MEtheridge
YouTube.com/MelissaEtheridge

About Deloitte Digital
From strategy to delivery, Deloitte Digital combines cutting-edge creative with trusted business and technology experience to define and deliver digital solutions. Deloitte Digital creates digital experiences for the connected enterprise. From B2B, B2C, or B2E, Deloitte Digital delivers strategy, mobile, social, web, cloud and digital content management solutions that will help strengthen clients' brands and evolve their businesses. For more information, please visit www.deloittedigital.com. Follow us on Twitter @DeloitteDigi_US or @DeloitteDigital.

As used in this document, "Deloitte" means Deloitte Consulting LLP, a subsidiary of Deloitte LLP. Please see www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries. Certain services may not be available to attest clients under the rules and regulations of public accounting.

About Melissa Etheridge:
Melissa Etheridge's recording career began with the 1988 release of her critically-acclaimed eponymous RIAA double-platinum debut album. For several years, Melissa's popularity built around such memorable songs as "Bring Me Some Water" (from her debut), "No Souvenirs" (from Brave And Crazy) and "Ain't It Heavy" (from Never Enough), for which she won her first Grammy for Best Female Rock Vocal.

Melissa hit her commercial and artistic stride with her fourth album, Yes I Am, featuring the massive hits "I'm the Only One" and "Come to My Window," a searing song of longing that brought her second Best Female Rock Grammy. The album went six times platinum and spent more than two and a half years on the album chart. Her highest charting album to date, Your Little Secret (#6 on the Billboard Top 200), included the hit single, "I Want to Come Over." Her astounding success led Etheridge to receive the Songwriter of the Year honor at the ASCAP Pop Awards. She has also been honored with a Star on the Hollywood Walk of Fame.

SOURCE Deloitte Digital