MEF LatAm Elects New Board of Directors at MEF AMERICAS 2011

USA - English

• Brazil - Português
• Latin America - español

MIAMI, Dec. 5, 2011 /PRNewswire/ -- MEF, the global community for mobile content & commerce, has announced the results of its hotly contested LatAm board elections. Ron Czerny, Playphone CEO was re-elected as Chairman of the Board and Jorge Partidas, WAU Movil Founder & CEO was re-elected as Vice Chair. This year there were 12 open seats on the Board; new member companies now represented include Movile, Naranya, Binbit, Nokia and Turner Broadcasting. Spring Wireless, Mobint, KPMG, TIMWE and Buongiorno were re-elected.

The election took place during MEF Americas 2011: Mobile Content and Commerce in Miami, where over 250 North and Latin American thought leaders and influencers from retail, entertainment, finance, and technology gathered for focused deal-making and industry-shaping debate.  

Filipe Roup Rosa, MEF LatAm General Manager commented; "In the two years since its launch, MEF's youngest chapter has become a leading voice for the mobile content and commerce industry in the region, and is already widely recognized as the most important mobile trade body in LatAm.  More than 60 companies have actively participated in current MEF initiatives including the development of a Unified Code of Practice for mobile content subscription services and advertising, as well as pioneering work on M-Commerce and anti-piracy."  

Ron Czerny MEF LatAm Chairman , added; "I am proud to announce that MEF achieved the objectives outlined at the launch of the LatAm chapter two years ago and even surpassed our own expectations. For the next two years we will have an even stronger presence in the region, starting with operations in Mexico in the beginning of 2012.  In anticipation of global events such as the World Cup and the Olympics, MEF will be developing ground-breaking initiatives with the LatAm carriers to support companies launching mobile services across the regions and reaching over 560 million mobile consumers. MEF will also continue to drive mobile content and spearhead a vital mobile commerce initiative that will accelerate monetization for new verticals including retailers, banks, e-commerce and brands."

The new MEF LatAm Board includes:

• Chairman: Ron Czerny, CEO Playphone
• Vice Chairman: Jorge Partidas, Founder & CEO WAU Movil
• Andre Andrade, COO - Movile
• Ron Czerny, Founder & CEO - Playphone
• Arturo Galvan – Founder & CEO - Naranya
• Vander Guerrero, VAS Sales Director - Spring Wireless
• Jose Renato Mannis, Founder & CEO - Mobint
• Antoni Muntaner , Chairman - Binbit
• Timothy Norris, Partner Director - KPMG
• Jorge Partidas, Founder and CEO - WAU Movil
• Paulo Pessoa, Brazil Managing Director - TIMWE
• Ignacio Riesgo, Head of Developer Ecosystem Americas - Nokia
• Filippo Satolli, Director Business Development - Buongiorno
• Josh Weinrobe, Director Business Development LatAm - Turner Broadcasting

Rimma Perelmuter, MEF Global Executive Director said; "For the second year running, MEF Americas 2011 has proven to be an exceptional event.  Doubling in size, with proven deal-making between industry leaders across North & Latin America, MEF Americas also delivered a range of visionary perspectives central to illuminating and monetizing the mobile content and commerce ecosystem represented.  I'm very pleased to welcome distinguished members across the region to the MEF LatAm board.  Their diverse perspectives and leadership will have a profound impact on shaping MEF LatAm's pivotal mobile content & commerce work and the positive development of our Industry."

ABOUT MEF AMERICAS 2011

Featuring keynotes from Nokia, Sprint and Coca-Cola and exceptional opportunities for deal-making between Latin and North American companies, MEF Americas 2011 delivered a unique value proposition for industry leaders including:

• A closed door session for LatAm and  North Americas operators to share critical insights into the fundamental issues defining the growth of the Americas market
• A Leadership Summit providing strategic insights into creating a positive consumer experience and planning for the future of the multi-screen world.
• Visionary perspectives on the mobile industry from the content, finance, retail and brand verticals, addressing a diverse range of topics including:
  • MEF's 2011 Global Consumer Survey and dedicated MEF Americas analytics produced in co-ordination with research partner InMobi
  • Creating Hyper Local App Economies
  • Content and its Link to Commerce
  • Alternative m-Commerce financial services
  • Accelerating and overcoming barriers to Social mobile shopping adoption
  • Establishing privacy and security standards
  • Catalysts for maximizing consumer engagement
  • Creating scale and growing cross-border opportunities
  • Building content strategy for multiple screens

About MEF

MEF is the global community for mobile content and commerce. It is the leading trade organisation for companies wishing to monetize their goods, services and digital products via the mobile connected device. MEF provides competitive advantage to its diverse membership, shapes industry growth, connects thought leaders and spearheads groundbreaking initiatives which explore and promote monetization opportunities.

With global headquarters in London and operational chapters and offices in Asia, EMEA, Latin America, Middle East and North America, MEF is a member network with global reach and strong local representation, ideally placed to drive market growth. Established in 2000, MEF provides an impartial, consistent and powerful voice for the foremost companies and entrepreneurs from across the mobile content and commerce value chain.

Contact:
Priscila Grison
Email: [email protected]
Phone: 55-11-3345-1040

SOURCE MEF