Media Alert: Procter & Gamble Announces 2020 P&G Ventures Innovation Challenge at CES

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Oct 22, 2019, 09:00 ET

CINCINNATI, Oct. 22, 2019 /PRNewswire/ --

What: P&G Ventures is inviting entrepreneurs, inventors, and startups to submit a product pitch between Monday, October 28, 2019 and Sunday, November 24, 2019, at ventureschallenge.com for its second Innovation Challenge. All submissions will be considered for an all-expense paid trip to The International Consumer Electronics Show in Las Vegas, NV, where finalists will pitch their products live on the P&G stage on January 8, 2020. The winner of the Innovation Challenge will receive $10,000 from P&G Ventures, a complimentary invitation to the EY Strategic Growth Forum®, and qualify as a finalist in a Techstars® accelerator. To stay up-to-date on the Innovation Challenge timing and news follow P&G Ventures on LinkedIn and Twitter, @PGVstudio.

When: Submissions will be accepted between Monday, October 28 at 9:00 a.m. ET and Sunday, November 24, 2019 at 11:59 p.m. ET.

Where: ventureschallenge.com

Details: P&G Ventures is an early-stage startup studio within P&G. Established in 2015, P&G Ventures partners with entrepreneurs, inventors, and startups to discover and create consumer products, brands, and businesses that solve people's needs in categories new to P&G. Each P&G Ventures partnership is unique, providing funding and access to P&G's experts, resources, and capabilities to help partners find their best customers, prove their technology, and create their brand.

The 2020 P&G Ventures Innovation Challenge will be open for submissions between Monday, October 28 at 9:00 a.m. ET and Sunday, November 24, 2019 at 11:59 p.m. ET for entrepreneurs, inventors, and startups that have fast-moving, consumable, or consumable plus device enabled innovative technologies or early stage products. Submissions must address one of P&G Ventures' focus areas:

Women's Health
Chronic Conditions
Enhanced Sleep
Aging at Home
Non-Toxic Home
Male Wellness
Personal Performance

Three selected finalists will have the opportunity to pitch their products to a panel of expert judges, including Leigh Radford, Vice President and General Manager of P&G Ventures, and David Brown, Founder and CEO of Techstars. The ultimate winner of the Innovation Challenge will receive a $10,000 cash prize from P&G Ventures, qualify as a finalist in a Techstars® accelerator, and be provided complimentary attendance to the EY Strategic Growth Forum®. Morari Medical was the 2019 P&G Ventures Innovation Challenge winner. Restorsea and Proov™ were finalists in last year's challenge.

"The Innovation Challenge enables P&G Ventures to discover and work with visionaries who share a mutual dedication to finding solutions that improve the way people live their lives," said Radford of this year's Innovation Challenge. "I truly believe P&G's next big breakthrough innovation and brand will result from the collaboration of the best of an external partner and the best of P&G."

Submissions will be accepted between Monday, October 28, 2019 at 9:00 a.m. ET and Sunday, November 24, 2019 at 11:59 p.m. ET from legal residents of the 50 United States and the District of Columbia. For more information about how to enter, including contest rules and regulations, please visit: ventureschallenge.com.

About Procter and Gamble:
P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands.

SOURCE Procter & Gamble