McDonald's® To Introduce New Millennial Tastemakers Alongside A New Premium Sandwich With A Classic Twist

PHILADELPHIA, March 12, 2014 /PRNewswire/ -- This March, the McDonald's Tastemakers, a group of the region's most socially active and creative visionaries, will introduce the new Bacon Clubhouse Sandwich, offering customers a new, premium sandwich experience. Customers will get the choice of 100% pure beef burger, grilled premium chicken or crispy premium chicken loaded with layers of thick-cut applewood-smoked bacon, caramelized grilled onions, white cheddar cheese, sliced tomato, whole leaf lettuce all served on a NEW artisan roll with Big Mac Special Sauce. The new Bacon Clubhouse is the first sandwich offered nationally to include McDonald's famous Special Sauce since the Big Mac.  

"Our customers love the classic Big Mac sauce and we are excited to bring that special flavor to another premium sandwich," said John Durante, President, McDonald's Restaurants of the Greater Philadelphia Region Owner/Operator Association. "With a variety of flavors, ingredients and a new bun, the Clubhouse is sure to be a customer favorite."

To celebrate the launch and introduce the NEW Tastemakers program, McDonald's is partnering with Replica Creative to host the "Welcome to the Club" launch party on Friday, April 25th. The event will encourage young professionals throughout the Greater Philadelphia Region to come out and grow both their personal and professional networks at a unique collaborative affair where creativity meets arts and culture. Attendees of the event will have the opportunity to sample the new Bacon Clubhouse Sandwich in the following three varieties: 100% pure beef burger, premium grilled chicken or premium crispy chicken.

For a chance to receive an invitation to this invite only affair, stay tuned to @McDPhilly on Twitter for our #WelcomeToTheClub Twitter party and a chance to win a ticket for you and a friend. For more information about the new Bacon Clubhouse Sandwich and McDonald's full line of menu choices including nutrition information visit www.McDonalds.com.

*Pasteurized process

About McDonald's
McDonald's USA, LLC, serves a variety of menu options, including wholesome choices, made from quality ingredients to more than 26 million customers every day. Nearly 89  percent of McDonald's 14,000 U.S. restaurants are independently owned and operated by businessmen and women. There are nearly 300 McDonald's restaurants in the Greater Philadelphia Region.  For more information on McDonald's visit www.mcdonalds.com or log on at any of the 11,500 Wi-Fi enabled McDonald's U.S. restaurants. Visit www.mcstate.com for local restaurant, career and program information.  Follow us on Twitter and Instagram @McDPhilly for the latest news, info, events and promotions, and find us on Facebook at www.facebook.com/mcdonalds.

FOR MORE INFORMATION
Yinka Adedeji
Tierney
Phone: 215-790-4375
[email protected] 

SOURCE McDonald's of the Greater Philadelphia Region