McCann Truth Central Asks 'How Often Do You Call Your Mom?'

NEW YORK, May 8, 2015 /PRNewswire/ -- With Mother's Day just around the corner McCann Truth Central is asking consumers, "How often do you call your mom?"  In today's increasingly busy world, not often enough is usually the answer!

However, there are some folks who it would appear diligently call home - see how you compare to others around the world in McCann Truth Central's special Mother's Day Talk-o-Meter. (See Infographic.)

For those of you who fall short of the global average of calling you mum 20 times a month - there's still time!  

This data comparing different countries was collected as part of McCann Truth Central's recently completed "Truth About Global Brands" research study. It entailed interviews with 30,000 people in 29 countries. 

About McCann Truth Central
McCann Truth Central, the global thought leadership unit of McCann Worldgroup, is committed to uncovering the world's hidden truths and investigating the topics that matter most to marketers and brands. For more about Truth Central or to access Truth Studies about Global Brands, Moms, Mobile, Shopping, Wellness and Youth to name just a few please visit: http://truthcentral.mccann.com/truth-studies/ 

About McCann Worldgroup
McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is a leading global marketing services company with 23,000 employees in more than 120 countries, comprising McCann Erickson (advertising), MRM//McCann (digital marketing/relationship management), Momentum Worldwide (total brand experience), McCann Health (professional/dtc communications), CRAFT (global adaptation and production), UM (media management), Weber Shandwick (public relations), FutureBrand (consulting/design), ChaseDesign (shopper marketing) and PMK-BNC (entertainment/brand/popular culture).

Infographic - http://photos.prnewswire.com/prnh/20150508/214760-INFO

SOURCE McCann Worldgroup

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