Maxwell Health Launches First Complete Health Insurance Solution for Businesses and Families Nationwide

NEW YORK, March 6, 2013 /PRNewswire/ -- Maxwell Health launches nationally with the purpose of simplifying the way businesses and families purchase health insurance, while helping people become healthier. Maxwell's solution pairs the highest quality health plans in the country with world-class wellness services and technology that encourage people to live healthier and to spend their health care dollars more wisely.

Partnered with the nation's largest carriers, Maxwell offers a new, unbiased way to compare, buy, and maximize the value of health insurance, eliminating guesswork and complexity. For businesses, Maxwell Health automates benefits management, reduces costs, and provides a simple way to manage the process.

Maxwell provides a concierge service to assist members with claims, doctor selections, and prescriptions – saving people time and money. Maxwell also offers fitness coaching, a mobile app, and a program that rewards members for healthy living with gift cards from Amazon, iTunes, Starbucks, and others. Members are encouraged to make healthy choices every day, helping to fight the nation's most pressing health challenges, like diabetes and heart disease that drive up health care costs for everyone. Maxwell is collaborating with Cleveland Clinic and Jawbone to offer its members valuable education resources, custom health content, and a personal fitness device.

"Our aim at Maxwell Health is to care for our members and to provide amazing service. We do this by making health care easy for businesses and families," said Veer Gidwaney, CEO and co-founder of Maxwell Health. "By focusing on people, their needs and lifestyles, and their increasing desire to take charge of their health, we're setting a new standard."

Maxwell's launch comes at a critical time as the Affordable Care Act will require millions of businesses and families to rethink health care.

About Maxwell Health
Maxwell Health®, based in New York, NY and Cambridge, MA, makes health care easy by simplifying the way businesses and families purchase health insurance. It is the first company to pair the highest quality health plans in the country with world-class wellness services and technology. Maxwell encourages people to live healthier and to spend their health care dollars more wisely through concierge services, a mobile app, a personal fitness device, coaching and rewards. For more information, visit MaxwellHealth.com.

SOURCE Maxwell Health