maurices Announces New Chief Marketing Officer, EVP Of Digital Commerce
DULUTH, Minn., Sept. 9, 2014 /PRNewswire/ -- maurices, a subsidiary of the Ascena Retail Group, Inc. (NASDAQ: ASNA) today announced that Ali Wing has accepted the position of Chief Marketing Officer, EVP of Digital Commerce. Wing joins maurices after 10 years as CEO & Founder of giggle, a multichannel retailer, wholesaler and licenser of baby products. Wing has built giggle into a leading brand in the baby space.
Ali started her career with NIKE in marketing (NIKE women and sport casual) and later moved into corporate development (NIKE and NIKE International). Ali also built brand, marketing and digital strategies for a venture capital-backed multichannel retail concept called Gazoontite and went on to work with companies like G&J Publishing, Inc. to help build online brand strategies for parent/family brands in their portfolio prior to leaving to start giggle.
George Goldfarb, president of maurices commented, "Ali is the ideal person to lead maurices' marketing and digital efforts. She has a track record of impressive business results, a passion for the customer, and an excitement about omni-channel retailing."
Wing added, "maurices is an amazing company with a long runway for brand growth. And as part of the Ascena Retail Group, maurices is investment-ready to leverage the ever-changing landscape of omni-channel as not just a smart eCommerce retailer but as an innovator in next-generation multi-channel retail. I'm thrilled to be part of the journey."
Wing holds a BA degree from Lewis and Clark College, and earned her MBA from the Northwestern Kellogg School and a J.D. from the Northwestern School of Law.
About maurices
maurices is the fashion store for women who embrace who they are and want to express their unique style. We offer real style for real lives, in sizes 1-24. maurices, a multi-channel retailer, currently operates 930 stores in 46 states and Canada. www.maurices.com
About Ascena Retail Group, Inc.
Ascena Retail Group, Inc. (NASDAQ: ASNA) is a leading specialty retailer offering clothing, shoes, and accessories for missy and plus-size women and tween girls, under the Justice, Lane Bryant, maurices, dressbarn and Catherines brands. Ascena Retail Group, Inc. operates through its subsidiaries approximately 4000 stores throughout the United States and Canada.
For more information about Ascena Retail Group, Inc. and its brands, visit www.ascenaretail.com, www.charmingshoppes.com, www.shopjustice.com, www.lanebryant.com, www.maurices.com, www.dressbarn.com, www.catherines.com, www.cacique.com.
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SOURCE maurices
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