MassMutual Retirement Services Launches New Intermediary Website
Site Designed to Give Retirement Plan Advisors "The Edge"
SPRINGFIELD, Mass., March 26, 2012 /PRNewswire/ -- To help advisors maximize the value of their practice and manage their book of business, MassMutual's Retirement Services Division has completely rebuilt its intermediary website, www.massmutual.com/edge.
Based on extensive testing with active retirement plan advisors, the design of the new MassMutual Edge site features:
- Book of business data and analytics, as well as full compensation reporting
- Streamlined navigation and an enhanced look and feel
- Industry insight and value-added intellectual capital such as webcasts, whitepapers, sales collateral and interactive demonstrations
- Customizable tools designed to help advisors develop their own brand and tailor their message.
"MassMutual Retirement Services firmly believes in the value of retirement plan advisors and is dedicated to helping them better serve their clients and grow their businesses," says Hugh O'Toole, senior vice president of sales and client management for MassMutual's Retirement Services Division. "The Edge has truly been rebuilt from the ground up to give retirement plan advisors a more relevant online experience and to help them more effectively manage their business with MassMutual Retirement Services. On average, busy advisors spend five hours per day online, so we engaged active advisors throughout the redesign process to ensure that the time spent on The Edge site is both rewarding and productive," adds O'Toole.
"We remain fully committed to providing the advisor community with a world-class experience and helping them succeed in their practices," says E. Heather Smiley, senior vice president and chief marketing officer for MassMutual's Retirement Services Division. "The online customer experience is constantly evolving, and MassMutual Retirement Services will continue to innovate to ensure we are bringing the best of the web to our customers. The division recently earned the #1 overall satisfaction rating from retirement plan advisors in Boston Research Group's 2011 Defined Contribution Plan (DCP) Retirement Advisor Satisfaction and Loyalty Study, and this investment is another way we show our commitment to the advisor community," adds Smiley.
A demonstration of The Edge's enhanced features is publicly accessible on the site's home page at www.massmutual.com/edge or directly by visiting http://bit.ly/massmutualedgedemo. For more information about The Edge or MassMutual Retirement Services, please contact your MassMutual Retirement Services representative or call MassMutual at 1-866-444-2601.
About MassMutual
MassMutual Financial Group is a marketing name for Massachusetts Mutual Life Insurance Company (MassMutual) [of which Retirement Services is a division] and its affiliated companies and sales representatives. MassMutual is headquartered in Springfield, Massachusetts and its major affiliates include: Babson Capital Management LLC; Baring Asset Management Limited; Cornerstone Real Estate Advisers LLC; The First Mercantile Trust Company; MassMutual International LLC; MML Investors Services, LLC, Member FINRA and SIPC; OppenheimerFunds, Inc.; and The MassMutual Trust Company, FSB.
Founded in 1851, MassMutual is a leading mutual life insurance company that is run for the benefit of its members and participating policyholders. The company has a long history of financial strength and strong performance, and although dividends are not guaranteed, MassMutual has paid dividends to eligible participating policyholders every year since the 1860s. With whole life insurance as its foundation, MassMutual provides products to help meet the financial needs of clients, such as life insurance, disability income insurance, long term care insurance, retirement/401(k) plan services, and annuities. In addition, the company's strong and growing network of financial professionals helps clients make good financial decisions for the long-term.
MassMutual's Retirement Services Division has been serving retirement plans for 65 years. It offers a full range of products and services for corporate, union, nonprofit and governmental employers' defined benefit, defined contribution and nonqualified deferred compensation plans. It serves approximately 1.4 million participants.
For more information, visit www.massmutual.com or "Like" MassMutual on Facebook and Facebook.com/retiresmart.
Copyright ©2012 Massachusetts Mutual Life Insurance Company (MassMutual) and affiliates, Springfield, MA 01111-0001. All rights reserved.
Contact: Jessica Barry
413-744-8334
[email protected]
SOURCE MassMutual Retirement Services
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