Marketron Appoints Eric Treworgy as Vice President of Sales

HAILEY, Idaho, Feb. 8, 2011 /PRNewswire/ -- Marketron, the leading provider of business software solutions and services for the media industry, today announced the appointment of Eric Treworgy as Vice President of Sales. In this position, Eric is responsible for worldwide sales of all Marketron products and services. Eric comes to Marketron with over 30 years of experience in sales management, working with small and mid-market to Fortune 500 companies on their selection of enterprise software solutions ranging from emerging to established technologies. Eric joins Marketron from STRIVE International where he served as CEO.

"Marketron is focused on delivering technology solutions to media groups that will help them reinforce their place in the media landscape and discover new revenue opportunities in digital," said Steven Minisini, CEO, Marketron. "Eric's deep expertise in sales and leadership will be crucial as Marketron strives to provide its clients with the technology that positions them for growth."

Eric has proven experience in growing and managing software sales teams, leading them to significant market growth throughout his career. Prior to joining Marketron, Eric served as CEO of STRIVE International, a nonprofit that teaches work skills to the unemployed, where he doubled program revenue, closing over $14 million in new grants in 2009. Eric has also served as Vice President of Sales at ToolsGroup, an inventory service level optimization software company, and Vice President of Sales at Proficiency, Inc. For over 20 years prior, Eric held Vice President of Sales positions at software technology companies including i2 Technologies and Optimax.

"Now more than ever, media groups need help navigating through a fragmented and shifting landscape," said Eric Treworgy, VP of Sales, Marketron. "I'm honored to join Marketron, the media industry's leading provider of business software solutions and work with our clients to bring them the solutions and services that will help them meet their business goals and generate new revenue streams."

Marketron recently announced the appointments of Jerome Holbus as VP of Professional Services and Pre-Sales and Tony Gaughan as SVP of Products and CTO. These appointments represent Marketron's commitment to leadership and success in helping the most respected media groups manage their businesses, increase revenue, improve operational efficiencies and drive innovation.

About Marketron

Marketron is the leading provider of business software solutions and services for the media industry. Marketron's traffic, digital, business intelligence and exchange platform and services drive innovation to create new growth opportunities that produce the maximum value for our clients and facilitate their evolution into digital. Relied on by more than 7,000 media organizations, Marketron solutions are the most widely-used media solutions in the world, managing an estimated $15 billion dollars of annual advertising revenue. Marketron is an affiliate of The Wicks Group of Companies, LLC of New York, which specializes in communications, information and media businesses.

SOURCE Marketron

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