Marketers Wanted for Email Marketing Benchmark Survey

JACKSONVILLE, Fla., Dec. 4, 2012 /PRNewswire/ -- MarketingSherpa is fielding a survey to find out email-marketing strategies and best practices marketers are using right now. The survey will take about 10 to 15 minutes to complete, and the results will be reported in aggregate to protect respondents' anonymity.

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Marketers who respond will receive a free Special Report - CMO Perspectives on Email Deliverability – a $97 value. It includes:

• 246 senior marketers surveyed
• 16 pages of CMO data
• Discussion of the state of email delivery
• Three dimensions of relevancy tactics
• Greatest challenges confronting CMOs

In this Special Report, you will find in-depth strategies used by CMOs, valuable benchmark data, and exclusive insights into how you can build an email deliverability strategy that works for your organization.

"We realize marketers are extremely busy and their time is precious, this is why we're giving them a complimentary copy of the MarketingSherpa special report on email marketing," says Todd Lebo, Senior Director of Content and Business Development, MECLABS. "Recipients will get actionable information they'll find nowhere else to do their jobs better."

The case studies, charts and worksheets in this report will help marketers quickly and easily apply what they learn. To get a free copy of the MarketingSherpa Special Report: CMO Perspectives on Email Deliverability simply complete the survey: http://www.marketingsherpa.com/survey

About MarketingSherpa (follow us @marketingsherpa or visit http://www.marketingsherpa.com)
MarketingSherpa publishes case studies, benchmark reports, exclusive research, how-to instructional materials and six content-specific newsletters for more than 237,000 content, email, inbound marketing, search, B2B and consumer marketing professionals each week. In its tenth year, the marketing research publisher has been praised by The Economist, Harvard Business School's Working Knowledge and Entrepreneur.com. Along with MarketingExperiments and InTouch, MarketingSherpa is part of the MECLABS Group, which offers marketers practical research data and information, professional training and networking summits.

About MECLABS (visit http://www.meclabs.com)

A science lab with a consultancy, MECLABS conducts rigorous experiments in the new science of optimization and applies discoveries to help businesses optimize sales and marketing financial performance. More than a decade of work spans 1,300-plus experiments including one billion emails and 10,000 landing pages. MECLABS has two primary research groups:  MarketingExperiments conducts experiments to optimize the sales and marketing process, and MarketingSherpa conducts and publishes exclusive case studies, surveys and data analysis, which reveal what works in marketing. MECLABS has six applied research groups: Strategy, Leads, Conversion, Agency, Technology and Training. For more information, visit meclabs.com or call 1-800-517-5531

SOURCE MarketingSherpa

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