CHICAGO, June 27, 2013 /PRNewswire/ -- MarketBridge was presented with a Silver Stevie® Award in the Brand Experience of the Year – Advertising Marketing and Public Relations category at the 11th annual American Business Awards in Chicago, IL. The award for Brand Experience recognizes work that reaches out to audiences to establish meaningful relationships, memorable, engaging experiences, and unique connections with their brands.
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MarketBridge, in partnership with Humana, won this award based on the continued growth of its RevenueEngines™ Digital Audience Engagement solution, a multifaceted and interactive web and social media content platform. The "My Well-Being powered by Humana" website is focused on providing an online community for individuals to access content (videos, articles, books, etc.) and encourages conversations about their health.
"We're thrilled to receive this Brand Experience of the Year award and we are honored to continue our great partnership with Humana," stated Rebecca Johns, Vice President at MarketBridge. "This highlights the effectiveness of our RevenueEngines™ solution which focuses on the design and execution of integrated digital audience engagement programs and technologies in order to drive sales productivity."
The American Business Awards are the nation's premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small.
Nicknamed the Stevies for the Greek word for "crowned," the trophies were presented to honorees during a gala banquet on Monday, June 17 at the Fairmont Chicago Millennium Park Hotel. More than 500 nominees and their guests attended. The presentations will be broadcast by the Business TalkRadio Network on Wednesday and Thursday nights.
The 2013 American Business Awards will be presented at two awards events: Monday's banquet in Chicago, and at the new products & tech awards event on Monday, September 16 in San Francisco.
"This year's American Business Awards was outsized in every way," said Michael Gallagher, Stevie Awards founder and president. "More entries and more judges than ever before, and I'd have to say the most impressive collection of nominations we've ever received. We congratulate all of this year's Stevie winners for their outstanding work."
Details about The American Business Awards and the lists of Stevie Award winners who were announced on June 17 are available at www.StevieAwards.com/ABA.
About MarketBridge
MarketBridge is a leading global provider of digital marketing, sales enablement, and customer analytics solutions for Fortune 1000 and emerging growth companies. We help companies scale revenue growth and increase sales productivity by increasing digital customer engagement (social, mobile, on-line communities, e-commerce) and building robust customer analytics engines that focus marketing investments and sales activity on the right customers, with the right messaging and solution, through the right marketing and sales channels.
Our core solutions include RevenueEngines™ digital marketing automation and sales enablement programs, DemandAnalytics™ predictive analytics and reporting solutions, MarketBlueprint™ implementation playbooks for fully leveraging digital technologies, and SQ Index™ for social media performance tracking and competitive benchmarking.
Visit our website at Market-Bridge.com
About The Stevie Awards
Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. A fifth program, the Asia-Pacific Stevie Awards, will debut this year. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at www.stevieawards.com.
Sponsors and partners of The 2013 American Business Awards include the Business TalkRadio Network, Callidus Software, Citrix Online, Dynamic Research Corporation, Experian Consumer Services, John Hancock Funds, LifeLock, PetRays, and SoftPro.
SOURCE MarketBridge
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