March 15: Stories from the Front Lines

DETROIT, Feb. 28, 2011 /PRNewswire/ -- Do you have what it takes to become an entrepreneur? At a lunch event on March 15, to be held from 11:30 a.m. to 1:30 p.m. at the Southfield Westin, Inforum and the Michigan Economic Development Corp. will host a panel of Michigan women who have done it and thrived.

The panelists will be:

• Shanny Apodaca, Simply Good Kitchen
• Michelle Crumm, chief business officer and co-founder, Adaptive Materials
• Florine Mark, president and chairman of the board, The WW Group
• Antonella Soloman, Launch Learning Group  

The panel discussion will be moderated by Carol Cain, senior producer and host of "Michigan Matters" on WWJ-TV.

Among the topics they will discuss:

• Personal stories about the struggles, sacrifices and rewards involved with launching a business.
• What it takes to start and run a successful business.
• Reasons for growth and success in spite of a bad economy.
• Managing growth.
• Balancing life and work.
• Reasons to stay in Michigan and do business here.
• Advice for Lansing leadership on how to make Michigan more business-friendly.
• The role of social media and other online tools in making a business grow.

Event Details

Date: March 15

Time: 11:30 a.m. - 1:30 p.m.

Location:  Southfield Westin, 1500 Town Center, Southfield, MI 48075

Cost: Inforum members $50; nonmembers $65

Click here to register online.

Presented in conjunction with the Michigan Economic Development Corporation

Sponsored by:  Ernst & Young

About Inforum

Inforum is Michigan's leading business forum for women, with more than 1,800 members from a cross-section of Michigan's business community. The mission of the organization is to strengthen the business environment by creating opportunities for women to lead and succeed. Founded as the Women's Economic Club in 1962 in Detroit, Inforum has affiliates in Grand Rapids, Kalamazoo and Lansing, Michigan. For more information, visit our website, www.inforummichigan.org or call 877.633.3500.

SOURCE Inforum