Making Mundane Magical: Sunshine Launches Company and First App

PALO ALTO, Calif., Nov. 18, 2020 /PRNewswire/ -- Sunshine, co-founded by Marissa Mayer and Enrique Muñoz Torres, launched its first app, Sunshine Contacts. Available on iOS by invitation, Sunshine Contacts automatically organizes and improves iPhone contacts, making it easier to find and share information in an efficient way.

Sunshine develops and applies artificial intelligence and other advanced technologies to automate practical, everyday tasks. Sunshine's goal is to create technology that will make mundane tasks effortless and thoughtful gestures second nature. Sunshine reduces the friction of keeping up with personal and professional relationships so people can spend time more meaningfully.

Staying in Touch with Sunshine Contacts

As the foundational app in Sunshine's planned suite of services, Sunshine Contacts understands relationships between people. Sunshine will build on those insights to solve more of the problems that modern technology has yet to elegantly solve, such as organizing events, group communication, and remembering birthdays.

Leveraging artificial intelligence, Sunshine Contacts draws from multiple sources to ensure a person's contact list is in one place, always complete, and always up-to-date. The main benefits of Sunshine Contacts are:

• Organized contacts. Download the app and immediately see a more organized contact list, with correct spelling and duplicates removed.
• Complete and comprehensive. Sunshine Contacts pulls information from a person's iPhone, online address books, and email to create a thorough list with updated phone numbers, emails, addresses, and professional details. The app automatically and seamlessly updates outdated info.
• Smart sharing. With permission, the app uses colocation and proximity detection data to better understand relationships and ease information sharing.
• Thoughtful touches. When reaching out to the contact, Sunshine Contacts gives context for the relationship, highlighting the most recent correspondence.

"We're incredibly proud to introduce Sunshine to the world today," said Marissa Mayer, Sunshine co-founder and CEO. "The essential technologies that help us stay connected to those who matter most are antiquated. They've been around forever and we all see them as 'good enough,' despite their outsized impact on our interactions and relationships. At Sunshine, we believe there's an immense opportunity to make the mundane magical. It's been an extremely challenging and rewarding problem to tackle and we're just getting started."

"The idea of 'sunshine' elicits happiness – just as our company and the products we'll build intend to do," said Enrique Muñoz Torres, Sunshine co-founder and President. "Our goal is to give people intuitive insights to help them strengthen their relationships, improve how they spend their time, and make it easier to stay in touch. As first-time founders, we're excited about the team we've built to help accomplish this and we look forward to addressing more everyday problems."

About Sunshine

Sunshine creates advanced technology to make mundane tasks effortless, free up time, and make it easier to be thoughtful. With its suite of consumer services, Sunshine aims to put people first and use technology to help them spend their time more meaningfully. Founded by Marissa Mayer and Enrique Muñoz Torres, Sunshine (formerly Lumi Labs) debuted in November 2020 with the launch of its first app, Sunshine Contacts. The company is based in Palo Alto, CA, and has raised $20 million in capital. Learn more about Sunshine at www.sunshine.com and @sunshine.

Product Information

• As of now, Sunshine Contacts is available through an invitation-only program.
• Those interested can download the app and enter in their contact information to request access to the app. Invitations will be granted as quickly as possible. However, due to demand, this may take anywhere from several minutes to several weeks.
• The app is free to download and use.
• Sunshine Contacts is available for iPhones with iOS 11 and later.
• For those with Sunshine Contacts on iOS, there will later be a web companion version of the app.
• Sunshine Contacts is available in the U.S. to start, with plans to expand internationally.
• You can read more about our Privacy Pledge here.

SOURCE Sunshine