Major League Baseball Maternity Tees and Onesies Now Available at Motherhood Maternity(R) Stores Across the Nation
PHILADELPHIA, March 4 /PRNewswire-FirstCall/ -- Motherhood Maternity® today announced its stores will carry a line of Soft As A Grape® maternity t-shirts bearing Major League Baseball team logos, giving moms-to-be the opportunity to support their favorite MLB team.
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The MLB maternity t-shirts, in sizes small through extra large, are available at Motherhood Maternity stores, including those within Destination Maternity® stores, across the nation. In addition, officially licensed MLB and Soft As A Grape baby onesies are available for newborn sluggers.
"Major League Baseball recognizes the importance of outfitting each and every fan, as well as our fans-to-be, with quality products that will show their team support," said Howard Smith, Senior Vice President, Licensing, Major League Baseball. "Our relationship with Soft As A Grape ensures we identify new ways to connect with this important audience, and we are fortunate to have this product available at Motherhood Maternity stores across the nation."
"We are very excited about this opportunity to work with Motherhood Maternity and bring Major League Baseball to all moms-to-be," said Allen Katzen, President of Soft As A Grape.
"From Red Sox Nation to Dodgertown, moms-to-be don't stop being fans when they become pregnant," said Rebecca Matthias, President and Chief Creative Officer for Motherhood Maternity. "So, we are excited to offer these Major League Baseball t-shirts to our clients to keep them in the game."
The entire selection of MLB onesies (currently $16.98) and maternity t-shirts (currently $24.98), including select teams in plus sizes*, are also available online at www.motherhood.com, and www.destinationmaternity.com.
*Plus sizes available online only.
About Major League Baseball Properties
The Major League Baseball Clubs formed Major League Baseball Properties (MLBP) in 1966 as the Clubs' agent for marketing and trademark licensing and protection. Major League Baseball Properties is responsible for managing consumer licensing activities, developing national advertising campaigns, cultivating sponsorship opportunities with major consumer brands and corporations, growing the game and the business of baseball outside the United States and creating national marketing programs in conjunction with Clubs, broadcast rights holders and national sponsors. MLBP also operates a full-service video and audio production unit (Major League Baseball Productions), a publishing division and stock photo licensing agency, and manages logistics for the All-Star Game and World Series as well as all other special events. For more information on Major League Baseball, log on to www.MLB.com.
About Soft As A Grape
Founded in 1972 by Allen Katzen, the company is as an official licensee for Major League Baseball (MLB) and the National Hockey League (NHL), as well as an official licensee for the National Basketball Association (NBA) and the Collegiate Licensing Company (CLC) for women's and children's products.
Soft As A Grape offers custom printing and embroidery and is an award winning leader in the industry with state of the art printing and embroidery facilities. Soft As A Grape maintains headquarters at 328 Marion Road in Wareham, MA. For a listing of their locations and for further information you may visit them online at www.softasagrape.com or contact them at 508-295-9900.
About Motherhood Maternity
Motherhood Maternity® offers a complete selection of the latest fashions and amazing values. From sexy and sophisticated to bold and beautiful, Motherhood Maternity has everything the mom-to-be could ever want or need. Motherhood Maternity can be found nationwide, in Canada, Puerto Rico, Guam and in all Destination Maternity® stores. For store locations or to shop online or by phone, visit www.motherhood.com, www.motherhoodcanada.ca or call 1.800.4MOM2BE.
About Destination Maternity
Destination Maternity® is the home of the world's leading maternity brands Motherhood Maternity®, A Pea in the Pod®, and A Pea in the Pod Collection™. It is a one-stop shop for the most extraordinary selection of maternity fashion, accessories and everything imaginable for the pregnant woman. Visit www.destinationmaternity.com for a baby namer, pregnancy information and expert advice.
About Destination Maternity Corporation
Motherhood Maternity® and Destination Maternity® are brands of Destination Maternity Corporation (Nasdaq: DEST). Destination Maternity Corporation is the world's largest designer and retailer of maternity apparel. In the United States and Canada, Destination Maternity operates, as of February 28, 2010, 1,689 retail locations, including 711 stores, predominantly under the tradenames Motherhood Maternity, A Pea in the Pod®, and Destination Maternity, and sells on the web through its www.destinationmaternity.com and brand-specific websites.
SOURCE Motherhood Maternity
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