Main Street in Motion Lets South Floridians Drive and Compare More Than 70 Vehicles
MIAMI, Jan. 25, 2011 /PRNewswire/ --
- Invites customers to compare new Chevrolet, Buick and GMC vehicles to the competition, including 25 competitive makes
- Featuring the Chevrolet Volt and Cruze, GMC Terrain, and Buick Regal
- Relaxed atmosphere, no sales pressure
What if you could shop for a new car, even drive it against its competitors, all in one day in a relaxed environment with no pressure to buy?
That's just what Chevrolet, Buick, and GMC will offer Friday, January 28 through Sunday, January 30 as they host Main Street in Motion at Sun Life Stadium in Miami, Florida.
For three days in January, customers in South Florida will be able to test drive more than 70 vehicles, comparing the latest Chevrolet, Buick, and GMC models against those from Acura, Dodge, Ford, Honda, Lexus, Toyota and others.
Both invited and walk-up consumers can drive and compare a range of vehicles, including electric and hybrid vehicles, performance cars, crossovers, and full-size pickups. The venue will also feature refreshments and entertainment for the customers, their families and friends.
"We know from experience that when people drive our new products head-to-head with the competition, opinion and consideration significantly improve and we sell more vehicles," said Steve Tihanyi, General Director, Marketing Alliances, Services and Branded Entertainment. "With the product lineup we have today – including the Chevy Cruze, Chevy Volt electric car with extended range capability, Buick Regal, and GMC Terrain – we're committed to reaching out to new customers and showing them just how competitive we are."
Chevrolet Volts in the program will allow many customers to experience electric driving for the first time. The new Chevrolet Camaro Convertible, which goes on sale in the spring, will be on display.
Walk-ups to Main Street in Motion are welcome, but customers are encouraged to register in advance at mainstreetinmotion.com. All that's required for those who wish to drive is to be 18-years-old and have a valid driver's license.
For more information and to pre-register for the event, please visit www.mainstreetinmotion.com or go to www.gm.com
About General Motors – General Motors Company (NYSE: GM, TSX: GMM), one of the world's largest automakers, traces its roots back to 1908. With its global headquarters in Detroit, GM employs 209,000 people in every major region of the world and does business in more than 120 countries. GM and its strategic partners produce cars and trucks in 31 countries, and sell and service these vehicles through the following brands: Baojun, Buick, Cadillac, Chevrolet, GMC, GM Daewoo, Holden, Isuzu, Jiefang, Opel, Vauxhall, and Wuling. GM's largest national market is China, followed by the United States, Brazil, the United Kingdom, Germany, Canada, Italy, Russia, Mexico, and Uzbekistan. GM's OnStar subsidiary is the industry leader in vehicle safety, security and information services. General Motors acquired operations from General Motors Corporation on July 10, 2009, and references to prior periods in this and other press materials refer to operations of the old General Motors Corporation. More information on the new General Motors can be found at www.gm.com.
SOURCE General Motors
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