Lyris Senior Vice President of Marketing, Tina Stewart, to Keynote the Power of eMarketing Conference

EMERYVILLE, Calif., April 18, 2011 /PRNewswire/ -- Lyris, Inc. (OTCBB: LYRI), the online marketing expert, today announced that Tina Stewart, senior vice president of marketing at Lyris, will keynote The Power of eMarketing Conference being held in San Francisco.  Stewart will discuss digital best practices for marketers to connect with their customers, including how to craft and execute email marketing campaigns that are both elegant and focused on ROI.

This presentation will teach marketers:

• How to utilize social and mobile elements to optimize customer engagement
• How to effectively leverage email design across platforms and channels
• Which tools best optimize online and mobile marketing initiatives

The Power of eMarketing Conference offers an opportunity for marketers to gain knowledge in best practices, case histories and processes for social, email, and emerging marketing technologies.  The conference provides information for attendees to strengthen eMarketing campaigns, improve ROI, meet new customers and network with industry experts.

To register for the conference or for additional information, please review the event website.

About Lyris, Inc.

Lyris, Inc. is the online marketing expert delivering the right mix of software technology and industry knowledge to help its customers simplify their marketing efforts and optimize campaign ROI. Through its on-demand integrated marketing suite, Lyris HQ, and reliable on-premise solutions, including Lyris ListManager, Lyris provides customers the right tools to optimize their online and mobile marketing initiatives.

SOURCE Lyris, Inc.

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