LTU Students' Innovative Steel Wheel Designs to be Unveiled at AISI's Steel Wheel Design Competition

Project highlights significant gains steel wheels can achieve for automakers through innovative styling, higher profit margins, lower warranty costs, competitive weight and superior durability

News provided by

American Iron and Steel Institute

Mar 30, 2010, 01:14 ET

DETROIT, March 30 /PRNewswire/ --

WHAT:

The Wheels Task Force of the Steel Market Development Institute (SMDI), a business unit of the American Iron and Steel Institute (AISI), in partnership with Southfield, Mich.-based Lawrence Technological University (LTU) and Michelin are hosting the unveiling of the LTU transportation design students’ steel wheel competition.

Three scholarship prizes ranging from $500 to $1,500 will be awarded to the students based on several criteria including: steel material celebration; changing customer perception by communicating environmental issues and performance; creativity through a unique and innovative design that maintains functionality; and achieving a design concept that complements the vehicle's aesthetics.  Students were also encouraged to generate tire-tread graphics for tire manufacturers.

WHEN:

Wednesday, April 7, 2010 from 4:00 to 7:00 p.m.

4:00 p.m. Welcome remarks

4:15 p.m. Student presentations

6:00 p.m. Light reception and award ceremony

7:00 p.m. Program ends

WHERE:

Lawrence Technological University

Art & Design Building

21000 W. Ten Mile Road

Southfield, Mich. 48075-1058

(Free parking is available on the LTU campus in Lot F.)

VISUALS:

Student concepts and design boards

INTERVIEW OPPORTUNITIES:

  • Student designers from Lawrence Technological University
  • Brian Clauw, Senior Project Engineer, Wheels & Trim, General Motors Corp.
  • Todd Fletcher, Senior Applications Engineer, Maxion-Fumagalli Wheels
  • Jackie Stachowski, Technical Service Metallurgist, Nucor Corp.
  • Bart DePompolo, Technical Marketing Manager, United States Steel
  • Ronald Hughes, Manager of Advanced Engineering and Product Development, Severstal North America
  • Bob Miron, Director of Technical Marketing, Michelin Aircraft Tire Corp.
  • Dan Magda, General Motors Corp. (Retired)  
  • Joe Dehner, Head, Ram and Dodge Design, Product Design Office, Chrysler
  • Ronald Krupitzer, Vice President, Automotive Applications, SMDI
  • Keith Nagara, Director of Transportation Design Program, College of Architecture and Design, Lawrence Technological University

SOURCE American Iron and Steel Institute

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

icon3
440k+
Newsrooms &
Influencers
icon1
9k+
Digital Media
Outlets
icon2
270k+
Journalists
Opted In
GET STARTED