LTech Selects Catapult PR-IR for Ongoing Public Relations After Successful Launch Into Cloud Computing Market

PR launch campaign results in widespread editorial coverage and industry recognition, helps position LTech as a leader in enterprise cloud computing industry

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Catapult PR-IR

Apr 06, 2010, 11:15 ET

BOULDER, Colo., April 6 /PRNewswire/ -- Catapult PR-IR, (http://www.catapultpr-ir.com), a leader in results-driven public and investor relations for technology companies, has been retained by cloud computing solutions provider LTech (http://www.ltech.com) as its public relations agency of record. The ongoing agreement comes after Catapult successfully launched two of LTech's leading cloud enablement products, LTech Power Panel for Google Apps and LTech Single Sign-on for Google Apps.

"Catapult's unique launch process created widespread awareness within the IT community of our growing product suite and quickly helped position our company as one of the leaders in the enterprise cloud computing market," said Ed Laczynski, founder and CTO of LTech. "Based on the immediate and residual value we have realized through the launch we are pleased to have Catapult continue to play an integral role in our marketing program."

LTech is a leading provider of products and services for enterprise cloud computing. Its cloud enablement products include LTech Google Docs Backup, LTech Power Panel for Google Apps and LTech Single Sign-On for Google Apps. LTech also helps enterprises leverage the cloud by providing implementation, configuration and support services. As an early Google Enterprise Partner™, LTech has successfully completed dozens of Google Apps deployments and helped develop best-practices for adopting and successfully scaling cloud computing programs for large-scale customers in business, government and education.

Catapult specializes in helping technology companies define and articulate compelling messages that result in increased brand awareness, market-leading positions and improved financial performance. A boutique agency, its founders and principals play a primary role in both the strategic and day-to-day execution of each and every client engagement. Its proven launch process, and continued commitment to foster win-win relationships between its clients and key industry influencers in the media and analyst community, help tech firms move forward and higher in pursuit of strategic business goals.

"The cloud computing market is one of the fastest-growing segments in enterprise IT and LTech is at the forefront in helping organizations successfully transition to and leverage the power of cloud," said Guy Murrel, co-founder and principal at Catapult. "We look forward to building on the success of our initial launch campaign and helping LTech gain its rightful position as a leader in the cloud computing market."

About Catapult PR-IR

Catapult PR-IR provides strategic public relations and investor relations services exclusively for technology companies. Catapult helps its clients establish new market positions that are shared by only an elite few within their industry. The firm has won numerous awards, including PRSA's Gold Pick Award, Holmes Report's "Best Agency to Work For" award and the Boulder County Business Report's Mercury 100 Fastest Growing Companies Award. Catapult's client roster includes Agile Alliance, Tasktop Technologies, FreeWave Technologies, JNBridge and ThoughtWorks Studios. For more information on Catapult, call 303-581-7760 or visit the company's Web site at http://www.catapultpr-ir.com