Loton, Corp's LiveXLive Subsidiary Enters Agreement with Emmy and Billboard award winning music and media company, JBTV

LOS ANGELES, March 23, 2017 /PRNewswire/ -- Loton, Corp's (OTC: LIVX) LiveXLive subsidiary, a leader in premium live music video streaming, has entered into an exclusive multiyear agreement with JBTV, a leading source of music programming for the past thirty years. LiveXLive ("LXL") has acquired the distribution rights to over 2,500 hours of exclusive content including live performances, interviews, behind the scenes footage and fully produced HD shows from JBTV, including many of the biggest artists in the music industry. Under the agreement, LXL will also live stream multiple artist concerts and interviews from JBTV on a weekly basis.  This will supplement LXL's internally produced original programming of unique, edgy music content from its LXL branded studios.

"This partnership with JBTV enhances our vast catalog of content across all genres of music. LiveXLive will continue to acquire and build content around music and music lifestyle including original programming, iconic interviews, shows, and documentaries," said Blake Indursky, LiveXLive Vice Chairman. "The JBTV relationship is another important step in laying the foundation for the launch of our subscription service at the end of this year, providing consumers with a unique experience as an authentic music destination with content from artists across all genres."

The JBTV agreement furthers enhances LXL's relationship with artists, managers, agents and labels. JBTV's HD performances and interviews include top music acts such as Twenty-One Pilots, Imagine Dragons, Hozier, Arctic Monkeys, Walk the Moon, Charlie XCX, and Fun, among others. JBTV has twice garnered the coveted Billboard Music Video Award for ´Best Local/Regional Alternative Modern Rock Show´ and multiple Emmy Awards for production. JBTV has become one of the longest-running sources for live performance music videos in the nation.

LXL is providing a global platform for creative talents to showcase their content. The company continues to acquire streaming rights to top music festivals and live music venues. The company is also in production on four live music series to add to its original programming slate.

"JBTV is thrilled to enter into this partnership with LiveXLive.  Their team has an incredible depth of experience in the music business and the live streaming industry. We are confident that they will assist us in growing our distribution globally and maximizing our 34 years' worth of unique content," said Jerry Bryant, owner of JBTV.

About JBTV
JBTV is one of America's longest running music television programs dedicated to breaking bands for over 30 years. Legendary host Jerry Bryant's iconic live music showcase has unveiled many seminal musicians. Performers such as Green Day, Pearl Jam, Dave Matthews Band, and the Smashing Pumpkins received some of their earliest TV exposure on JBTV. Additionally, JBTV has been on the forefront of spotting new and upcoming talent that has gone on to global success including recent Grammy Award nominated and/or winners, Fun, Imagine Dragons, Twenty-One Pilots, and Bastille, among others.

About Loton, Corp (OTC: LIVX)
Loton, Corp is the parent company to LiveXLive, which is becoming a leader in the premium live music streaming space. LXL will deliver around the clock live music to viewers on any connected device, providing an authentic, curated platform. The platform will offer the world's leading music festivals with multiday and multistage coverage, unique concerts, intimate performances and cutting edge programming. The LXL network is providing compelling and curated content that showcases the entire spectrum of music to include music inspired fashion, food, and lifestyle content and showcase interviews, backstage access and both fan and artist perspectives. Additionally, LXL is creating original programming that will reach music fans of all genres including rock, pop, indie, alternative, urban, and EDM. www.livexlive.com

Forward Looking Statement
Statements in this news release concerning future results from operations, financial position, economic conditions, product releases and any other statement that may be construed as a prediction of future performance or events are forward looking statements which involve known and unknown risks, uncertainties and other factors which may cause actual results to differ materially from those expressed or implied by such statements. These factors include uncertainties as to levels of orders, ability to record revenues, release schedules, market acceptance of new products, changes in economic conditions and market demand, pricing and other activities by competitors, and other risks including those described from time to time in the Company's filings on Forms 10-K and 10-Q with the Securities and Exchange Commission, press releases and other communications.

SOURCE LiveXLive

Related Links

http://www.livexlive.com