L'Oreal USA Salutes Military Families With Day Of Beauty Education And Career Discussions

In honor of Military Family Month and Veterans Day, global beauty leader partners with the USO to host 'Have A BEAUTIFUL Day' event to reinforce mission of supporting military veterans

News provided by

L'Oreal USA

Nov 21, 2014, 08:13 ET

NEW YORK, Nov. 21, 2014 /PRNewswire/ -- On Thursday, November 13, more than 20 military teens and their mothers from USO's Operation: That's My Dress! attended L'Oreal USA's Have A BEAUTIFUL Day, a company initiative designed to promote veterans in the workforce. As part of the program, the company hosted an all-day event for military families to discuss career pathways and opportunities as well as partake in hair and make-up consultations and services offered by 25 volunteer professional hair and makeup stylists at L'Oreal USA's Redken Exchange on Fifth Avenue.

More than 60 American flag-waving employees greeted military families as they were escorted to the Redken Exchange on Fifth Avenue. After a brief welcome by L'Oreal executives, some of whom were veterans, the families met with hair and makeup stylists for personal beauty consultations featuring cut and color diagnosis and styling, and makeup applications. Following lunch, a roundtable dialogue on "The Beauty of Careers" featuring L'Oreal executives provided an inside look at employment opportunities in the beauty industry.

"L'Oreal USA is committed to supporting and making employment opportunities available to military veterans wherever possible," said Antoinette Hamilton, AVP of Diversity & Inclusion at L'Oreal USA. "We recognize the workplace challenges military families face and were proud to host a day of career planning and beauty education to ease the transition to civilian life."

"Have A BEAUTIFUL Day" is one of the strategic initiatives of the company's Office of Diversity & Inclusion designed to honor, celebrate and empower military families through beauty education and services and to raise awareness of the needs of U.S. Military personnel. The program also supports the USO's Every Moment Counts campaign to rally Americans to honor and create moments that matter for our troops and their families. Every Moment Counts refers to the countless, everyday moments – from the front porch to the front lines – that our troops and their families sacrifice due to their commitment and service to our country.

ABOUT L'OREAL USA

L'Oreal USA is the largest subsidiary of the L'Oreal Group, the worldwide leader in beauty. L'Oreal USA manages a portfolio of 28 iconic global beauty brands, including Clarisonic, Essie Cosmetics, Garnier, Giorgio Armani Beauty, Kerastase, Kiehl's, Lancome, L'Oreal Paris, Maybelline New York, Redken, Soft-Sheen Carson, Urban Decay and Yves Saint Laurent Beaute. In addition to its corporate headquarters in New York City, L'Oreal USA has Research & Innovation and Manufacturing & Distribution facilities across six other states including Arkansas, Kentucky, New Jersey, Ohio, Texas and Washington with a workforce of more than 10,000 employees. For more information, visit www.LorealUSA.com or follow on Twitter @LOrealUSA.