L'Oreal Paris Announces Lea Michele As Newest Brand Ambassador
NEW YORK, Sept. 18, 2012 /PRNewswire/ -- L'Oreal Paris is pleased to announce award-winning actress Lea Michele as the brand's newest ambassador. Lea's talent took her from Broadway to the big screen where she stole the hearts of Americans on Glee as a show stopping soprano Rachel Berry.
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"Growing up on stage, I was introduced to makeup at a young age and I will never forget the first time I tried on a L'Oreal Paris iconic lipstick –it was instant glamour and I've been hooked ever since! I've been a fan of L'Oreal Paris' products for years, but it wasn't until I was a bit older that I fully understood the brand's message of a woman's worth, which I wholeheartedly agree with. L'Oreal Paris encourages women to embrace their beauty and celebrate their self worth. I feel very honored to be working with L'Oreal Paris to help spread that message to young women," says Lea Michele.
"I am thrilled that Lea joins our roster of amazing spokespersons. In just a few years, her incredible talent has made her one of the most popular young actresses in a TV series. Lea is committed, genuine, fun with an inspiring sense of style, in total resonance with the brand's values," says Cyril Chapuy, L'Oreal Paris Global Brand President.
"Lea is undeniably one of the most gifted and accomplished women of her generation and a role model to young women everywhere. We are so honored to welcome her as a member of the L'Oreal Paris family. A beautiful woman inside and out, Lea truly exemplifies our brand philosophy 'Because You're Worth It,'" says Karen T. Fondu, President of L'Oreal Paris USA.
At just eight years old, Lea made her professional debut as Young Cosette in the classic Broadway production Les Miserables. Since then, she has shared the stage with Broadway greats in Ragtime, Fiddler on the Roof and Spring Awakening, earning herself a Drama Desk Award nomination for "Outstanding Actress in a Musical" for her role in Spring Awakening.
Lea is perhaps best known for her role in the critically-acclaimed, Fox TV television series Glee, which returned this month for its fourth season. Throughout her role as Rachel, Lea has received a People's Choice Award, a Teen Choice Award and a Screen Actors Guild Award. She has also been honored with an Emmy Award nomination and two Golden Globe nominations.
In addition to her role on Glee, Lea has performed solo concerts to sold-out crowds in New York and Los Angeles and has lent her vocal talents to two feature films. In 2011, Lea starred in the romantic comedy New Year's Eve and in 2013, Lea will star in Summertime Entertainment's animated 3D film Dorothy of Oz, providing vocals on several original numbers. Lea's talents span the entertainment industry, but when she is not performing she dedicates her time to supporting causes close to her heart.
Today, Lea joins the L'Oreal Paris Spokespersons family, including Jennifer Lopez, Beyonce Knowles, Julianna Margulies, Eva Longoria, Andie MacDowell, Freida Pinto and Aimee Mullins, among others. Lea Michele will debut in TV and print advertising campaigns for the leading global beauty brand beginning in the United States in early 2013.
ABOUT L'OREAL PARIS:
The L'Oreal Paris division of L'Oreal USA, Inc. is a total beauty care company that combines the latest technology with the highest in quality for the ultimate in luxury beauty at mass. The L'Oreal Paris brand encompasses the four major beauty categories – hair color, hair care, skincare and cosmetics – and includes such well-known brands as Preference, Excellence, Feria and Healthy Look hair color; Elnett Satin Hairspray, EverPure, EverStrong, EverSleek, EverCreme, EverStyle, VIVE Pro, Studio Line and L'Oreal Kids hair care; Youth Code, Revitalift, Age Perfect, Go 360 Clean, Sublime Bronze, Sublime Sun and Men's Expert skincare; and the Colour Riche, True Match, Infallible, and Studio Secrets Professional cosmetics collections, along with a portfolio of mascara including Voluminous, Double Extend and Telescopic among many others. For more information on L'Oreal Paris and its brands, and to get comprehensive, personalized beauty information from the experts, visit www.lorealparis.com for access to unique content and dynamic interactive features, including the exclusive "Can I Help You" diagnostic tool.
SOURCE L'Oreal Paris
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