SIOUX FALLS, S.D., and BOGOTA, Columbia, Jan. 26, 2011 /PRNewswire/ -- LodgeNet Interactive Corporation (Nasdaq: LNET), the leading provider of media and connectivity solutions to hospitality and healthcare businesses, and WiFi Entertainment LTDA, a supplier of wireless broadband solutions for major hotel chains and others, today announced a partnership that positions LodgeNet to provide advanced interactive TV (iTV) services to hotels in Colombia.
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WiFi Entertainment is a wireless Internet service provider that creates technological solutions tailored to hotels, business centers and industries in Colombia, giving them a technology and industry knowledge base ideally suited for enhancing their offerings with iTV. The company supplies national hotspots and high-tech networks and has developed a unique portfolio of services that are grounded in a high degree of research and development and offer favorable economics for its clients. WiFi is also allied with TELMEX COLOMBIA SA, the largest telecommunications provider in Colombia.
"This is a welcome opportunity to expand our international footprint and offer our major hotel customers the same quality of iTV service for their Colombian properties as we provide in the U.S. and other countries worldwide," said Peter Klebanoff, Vice President International & Hospitality Business Development for LodgeNet. "WiFi Entertainment is a well qualified partner for this effort because of their established hotel relationships and their bilingual 24/7 support center specializing in telecommunications and customer service." Klebanoff added that the agreement not only represents a potential expansion market of up to 9,000 rooms in coming years, but allows LodgeNet's brand customers to extend a consistent guest room experience into yet another region of the world and is another step in our initiatives to further grow our Latin American presence.
"We are happy to join with LodgeNet in offering Colombian hotels the world's leading interactive television solution," said Alejandro Bernal, Director de Cuentas for WiFi Entertainment. "We believe the positive global recognition associated with the LodgeNet name will give hotels confidence in adopting our portfolio of solutions, now including iTV, for the benefit of all parties."
About LodgeNet
LodgeNet Interactive Corporation is the leading provider of media and connectivity solutions designed to meet the unique needs of hospitality, healthcare and other guest-based businesses. LodgeNet Interactive serves approximately 1.8 million hotel rooms worldwide in addition to healthcare facilities throughout the United States. The Company's services include: Interactive Television Solutions, Broadband Internet Solutions, Content Solutions, Professional Solutions and Advertising Media Solutions. LodgeNet Interactive Corporation owns and operates businesses under the industry leading brands: LodgeNet, LodgeNetRX, and The Hotel Networks. LodgeNet Interactive is listed on NASDAQ and trades under the symbol LNET. For more information, please visit www.lodgenet.com.
About WiFi
WiFi Entertainment is the Colombian leader in Wi-Fi hot spots services, installing Internet access in guest rooms, health care companies, buildings, and malls. The strategy within the hotel market has been to focus on providing value-added solutions to midrange brands and deluxe hotels. In the last five years the company has grown 129%, expanding into the most important cities in Colombia including Bogota, Medellin, Cartagena, Santa Marta, Tunja and San Andres Island, with strategic focus on hotspots, interactive media connectivity and new advertising channels.
LodgeNet and the LodgeNet logo are registered trademarks of LodgeNet Interactive Corporation. All other trademarks are the property of their respective owners.
SOURCE LodgeNet Interactive Corporation
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