LiveHive Strengthens Executive Team with Experienced Industry Veteran
Appoints Seasoned Silicon Valley Executive Micheline Nijmeh as Chief Marketing Officer
SAN JOSE, Calif., Sept. 16, 2014 /PRNewswire/ -- LiveHive, whose cloud-based Sales Engagement Platform transforms professional selling by providing real-time intelligence based on customer engagement with electronic documents and other digital content, today announced that it has appointed industry veteran Micheline Nijmeh as Chief Marketing Officer (CMO).
With more than a decade of senior-level marketing and executive experience, including four years at Salesforce.com where she led the market launch of Salesforce's Chatter and Force platform, serving as Senior Director, Integrated Global Campaigns, Nijmeh brings a depth and breadth of experience to LiveHive at a period of high growth for the company, as it ramps up to meet increasing demand for its Sales Engagement Platform. Prior to joining LiveHive, Nijmeh served as Senior Director, Integrated Marketing for Silver Spring Networks, where she oversaw global marketing strategy for networking solutions across multiple organizations, including brand awareness, product marketing, demand generation, and management of worldwide marketing events.
"With nearly 30,000 users and expanding rapidly, we are seeing tremendous interest in our sales engagement solution," said Ramon Nunez, CEO for LiveHive. "LiveHive's top priority is to meet and exceed our customers' expectations by building the most qualified team on all fronts. Micheline's knowledge about the sales industry, coupled with her proven marketing acumen and customer-focused approach, make her a powerful addition to LiveHive, and we welcome her on board during this exciting growth period."
According to the 2014 Sales Acceleration Technology Market Size Study (InsideSales.com), North American companies spend $12.8 billion annually on sales acceleration technology, a figure that is anticipated to exceed $30 billion by 2017.
About LiveHive
Headquartered in San Jose, California, LiveHive is a software startup whose cloud-based Sales Engagement Platform transforms professional selling by providing real-time intelligence based on customer engagement with electronic documents and other digital content. Seamlessly integrated with existing CRM systems, the LiveHive platform empowers sales professionals to create a better pipeline of leads and gain competitive advantage through real-time customer context for tailored follow-up based on an 'insight-selling' approach.
With $6.7 million in funding from Acero Capital, and prominent advisors from Google, Facebook, and Blackboard, among others, LiveHive addresses the need for sales acceleration solutions in a rapidly evolving sales world. For more information, visit www.livehive.com.
Media Contact: Jennifer Dignum, 650-814-2727, [email protected]
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SOURCE LiveHive
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