NEW DELHI, June 1, 2011 /PRNewswire/ -- Light Reading India (www.lightreading.in), a new online community targeted at the fast-growing India telecom marketplace, launched today with a mission to help the country's telecom community achieve its aim of developing India's broadband sector.
The new site was launched on the first day of Light Reading's Mobile Broadband Summit (http://mobilebroadbandsummit.com/), a two-day event focused on the most pressing issues facing India's telecom sector today. The launch was met with great enthusiasm and support by the more than 200 delegates that attended the event's first day.
Light Reading India launches at a critical point in the development of India's communications services sector. Having already added more than 420 million new mobile lines between them during the past two years, the country's network operators, armed with new spectrum, are set to unleash a wireless broadband revolution. It's a revolution that's needed: India has more 1.2 billion people but only about 12 million fixed broadband connections and just 10 million 3G users.
"This is a perfect time to launch an online community that can deliver real value to India's telecom community," says Gagandeep Kaur, the editor of Light Reading India who will lead a new team of reporters based in New Delhi and Mumbai.
"Not only does the market here need to know about the local developments that are impacting their working lives, but it needs insight into the developments from other markets around the world that can help shape the future of India's broadband market. With its global team of in-house analysts from Heavy Reading and Pyramid Research, a partnership with Indian research house Tonse Telecom, and input from the Light Reading Communications Network's team of international editors, Light Reading India is uniquely positioned to provide an unrivalled perspective," adds Kaur.
"Launching Light Reading India is part of our strategy to continue to invest and grow Light Reading in the markets that matter the most," said Joseph Braue, EVP and Group Director of the Light Reading Communications Network. "Light Reading India joins Light Reading Europe and Light Reading Asia as our global communities, along with Light Reading Mobile and Light Reading Cable, which focus on specific service provider technology markets."
In addition to offering advertising partners the opportunity to reach its 17,000 registered site goers through banners, whitepaper syndication, newsletters, webinars and custom events, Light Reading India will offer video documentaries via its high-quality LRTV video production unit. For information on marketing and advertising opportunities, please contact Yogesh Joshi, director of sales and marketing, at [email protected]
About the Light Reading Communications Network
Founded in 2000, Light Reading (www.lightreading.com) is the leading online media, research, and focused event company serving the $3 trillion worldwide communications market. Lightreading.com is the ultimate source for technology and financial analysis of the communications industry, leading the media sector in terms of traffic, content, and reputation. Light Reading's research arms, Heavy Reading and Pyramid Research, provide the most comprehensive communications research, market data, and technology analysis in close to 100 markets around the world. Light Reading produces nearly 20 targeted communications events including TelcoTV, Ethernet Expo New York and Ethernet Expo London, The Tower Summit @ CTIA, the Mobile Broadband Summit in Delhi, as well as focused one-day events tailored for cable, mobile, and wireline executives. Light Reading was acquired by UBM plc in August 2005 and operates as a unit of UBM TechWeb.
About UBM TechWeb (http://www.ubmtechweb.com/)
UBM TechWeb, the global leader in technology media and business information, enables people and organizations to harness the transformative power of technology. Through its core businesses – media solutions, marketing services, and professional information – UBM TechWeb produces the most respected and consumed brands, applications, and services in the technology market. More than 14.5 million business and technology professionals (CIOs, IT and IT Support managers, Web and digital professionals, software and game developers, government decision makers, telecom providers and business executives) actively participate in UBM TechWeb's communities. UBM TechWeb brands include: global face-to-face events such as Interop, Game Developers Conference (GDC), Web 2.0, Black Hat, and Enterprise Connect (formerly VoiceCon); large-scale online networks such as InformationWeek, Light Reading, and Gamasutra; research, training, and certification services, including HDI, Pyramid Research, and InformationWeek Analytics; and market-leading magazines such as InformationWeek and Wall Street & Technology. UBM TechWeb is part of UBM plc, a global provider of media and information services for professional B2B communities and markets.
About UBM plc
UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.
For more information, go to www.ubm.com
CONTACT: Jennifer Baker, +1-617-871-1910, [email protected]
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