LifeandStyleMag.com Ranked Fastest Growing Magazine Website In The U.S. By Magazine Media 360 Report

NEW YORK, Dec. 16, 2014 /PRNewswire/ -- Bauer Xcel Media, Bauer Media Group USA's digital division, announces that, with a yearly growth of 875 percent* in monthly unique users, LifeandStyleMag.com has been ranked the fastest growing magazine website in the United States by the MPA - The Association of Magazine Media's 360° Brand Audience Report for August 2014 to October 2014.

With 12.5 million unique visitors and 50 million page views a month** LifeandStyleMag.com has tapped into the sweet spot of celebrity news by posting viral stories and updates on Hollywood's stars that users love.

"Our Facebook growth has been exponential in our success as we can really interact with fans and find out what they want to see and who they want to read about," said Rachel Quigley, managing editor for the Bauer Entertainment Group. "Our huge growth proves that we are on a fast track to playing a leading role in the celebrity news arena."

In addition to LifeAndStyleMag.com, two other Bauer Xcel Media websites ranked in the top 10 fastest growing magazine sites, according to MPA's report: InTouchWeekly.com ranked fifth with a 171% yearly growth* in monthly unique users and teen website J-14.com ranked ninth after a 77%* increase from last year.

"Our approach has proven successful and the results speak for themselves. After successfully establishing our leading print brands in the digital space in 2014, we look forward to a continued aggressive expansion in 2015," said Christian Baesler, president of Bauer Xcel Media.

Bauer Xcel Media's significant growth has attracted prominent advertisers, such as Oxygen Network, Hasbro, J&J Acuvue, Office Depot and Adidas.

"Our marketing partners are experiencing the benefit of our huge growth with unique custom content, targeting solutions, high engagement on site and socially, as well as significant brand lift and ad recall," said Chris Yates, vice president of digital sales. "We're poised for continued growth in 2015 accompanied by new and enhanced advertising solutions as we continue to remain ahead of the curve for all of our advertising partners."

About Bauer Xcel Media
Founded in August 2014, Bauer Xcel Media focuses on growing Bauer Media Group USA's online brands and expanding its digital portfolio. Its mission is to transform the way stories are told and consumed online while building new, innovative products around audiences' needs. In November 2014, Bauer Xcel Media's web properties reached 25.6 million unique users**, a 526% increase year over year. Its Bauer Teen Group recorded 5.1 million unique users (+195%)** while the Bauer Entertainment Group attracted 20.2 million unique users (+1009%)**.

Sources: 
*comScore Media Metrix; August - October 2014 and August - October 2013; U.S.
**Google Analytics, November 2014

Media Contact: Lindsay Ferraro, [email protected]

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/lifeandstylemagcom-ranked-fastest-growing-magazine-website-in-the-us-by-magazine-media-360-report-300010643.html

SOURCE Bauer Media Group