LiDestri Hits the 'Refresh' Button with New Name and Industry-Leading Website
FAIRPORT, N.Y., July 20, 2016 /PRNewswire/ -- LiDestri Food and Drink has changed its name to better reflect the company's comprehensive capabilities as a modern contract manufacturer, as it simultaneously launches LiDestriFoodandDrink.com, a world class and industry-leading website.
The company's previous name, LiDestri Foods, reflects an era when the company was almost exclusively a contract manufacturer of pasta sauces and salsas. The new name reflects the addition of fast-growing divisions for beverage and spirits in recent years, expanding the company's continued and diversified offerings in dips, sauces and salsas.
While LiDestri has always pushed boundaries with creative processes and products, the addition of an anchor Innovation Center in Rochester has increased its R&D power for national brands and private label customers. The unique capabilities of the Innovation Center and its highly experienced team offer customers unmatched speed to market for scores of new products.
Atypical of contract manufacturing relationships, two high-profile longtime customers give video testimony for LiDestri's new website. The fact that the CEOs of Newman's Own and Wegmans Food Markets wanted to publicly recommend LiDestri in the marketplace is testament to the strength of decades-long, mutually beneficial relationships.
Newman's Own CEO Mike McGrath discusses his company's 30-year relationship with LiDestri, which began when Paul Newman and Giovanni LiDestri cooked up their first pasta sauce together. More recently, McGrath and LiDestri collaborated on Common Good, a new organic line of pasta sauces.
Wegmans Food Markets CEO Danny Wegman filmed his testimonial at one of the chain's flagship stores and explained how LiDestri is a key trusted partner that "shares their innovative and entrepreneurial spirit. I can't find a better partner than the LiDestri family," Wegman said.
The groundbreaking new website was an initiative of Stefani LiDestri, who transitions this week from chief marketing officer to co-president of the company alongside her brother, John C. LiDestri. Giovanni LiDestri will remain CEO for the foreseeable future and continue to oversee manufacturing operations.
"We're very proud of how our company has evolved and grown while staying steeped in our roots. I treasure the partnerships that have brought us to this point," Stefani LiDestri said. "Both our new website and our new name exemplify our company's character: Where tradition meets innovation."
About LiDestri Food and Drink
LiDestri Food and Drink is a premier private label and contract manufacturer of food, beverages and spirits, supplying over 40 million cases of product each year. LiDestri's core competencies include producing aseptically filled, hot filled, cold filled and retorted products for national brands and private label customers. Established more than 40 years ago, LiDestri now operates five SQF, level-3-certified, state-of-the-art manufacturing facilities in Fairport, NY; Rochester, NY; Fresno, CA; Lansdale, PA; and Pennsauken, NJ. More information at: www.LiDestriFoodandDrink.com.
Contact: Carrie Miller, 1-847-461-3236, [email protected]
Photo - http://photos.prnewswire.com/prnh/20160720/391428
SOURCE LiDestri Food and Drink
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