LG Electronics USA Celebrates America Recycles Day, Collects 10 Million Pounds of E-Waste in 2011

National Consumer Electronics Sponsor Joins Forces with Keep America Beautiful, Promotes ENERGY STAR®

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Nov 15, 2011, 02:18 ET

ENGLEWOOD CLIFFS, N.J., Nov. 15, 2011 /PRNewswire/ -- LG Electronics USA is leveraging its leadership in electronics recycling during "America Recycles Day," organized by Keep America Beautiful. Sponsoring electronics recycling events from Colorado to Virginia this week, LG is encouraging consumers to jump on the "I Recycle" bandwagon, the theme of the 2011 America Recycles Day, which takes place officially today.

(Logo: http://photos.prnewswire.com/prnh/20110203/CG42292LOGO-d)

Millions of Americans have pledged to increase their recycling habits at home and at work over the 14-year history of America Recycles Day, a nationally-recognized initiative dedicated to encouraging people to recycle more at home, at work and on the go, according to Matthew M. McKenna, president and CEO of Keep America Beautiful, Inc.

As the exclusive consumer electronics national sponsor for America Recycles Day, LG has been doing its part by co-hosting two dozen electronics recycling events in 2011, while emphasizing the importance of replacing old electronics and appliances with ENERGY STAR qualified products. So far this year, LG has collected more than 10 million pounds of unused and unwanted electronics products for responsible recycling.

"The LG Electronics Recycling Program provides consumers with a convenient and responsible way to dispose of used, unwanted, obsolete or damaged consumer electronics products," said Wayne Park, President and CEO, LG Electronics USA. "After recycling their old products, consumers can save energy by upgrading to ENERGY STAR qualified products," Park continued, encouraging consumers to join LG in taking the "Change the World, Start with ENERGY STAR" pledge and save energy by recycling old products.

"Recycling not only protects the environment, it strengthens the community," said McKenna. "The simple act of recycling creates the impetus for innovation in industry and fosters green jobs. Recycling can save communities money through more efficient waste management, and significantly reduces energy costs and demands on our natural resources. Ultimately, recycling improves a community's cohesion and impacts the local quality of life."

About LG Electronics USA

A proud Corporate Sponsor of Keep America Beautiful's America Recycles Day and Great American Cleanup, LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $48 billion global force and technology leader in consumer electronics, home appliances and mobile communications. In the United States, LG Electronics sells a range of stylish and innovative home entertainment products, mobile phones, home appliances, commercial displays, air conditioning systems and solar energy solutions, all under LG's "Life's Good" marketing theme. For more information, please visit www.lg.com.

About Keep America Beautiful, Inc.

Keep America Beautiful, Inc., established in 1953, is the nation's largest volunteer-based community action and education organization. With a network of over 1,200 affiliate and participating organizations, Keep America Beautiful forms public-private partnerships and programs that engage individuals to take greater responsibility for improving their community environments. To join America Recycles Day, visit americarecyclesday.org. To learn more about Keep America Beautiful, visit www.kab.org.

SOURCE LG Electronics USA