Let Your Brows Take (Perfect) Shape Thanks To L'Oréal Paris Celebrity Makeup Artist Sir John

Sir John says, "Brows are key to your facial structure, therefore key to completing any look. For a feminine appearance, opt for lighter, cleaner brows to make facial features, such as cheek bones and nose, appear brighter and softer. For a masculine look, opt for dark, dense brows to add more dimension to facial structure."

Problem 1: Asymmetrical or Sparse Brows
Sir John's Solution: The key here is not to trim the brows any further. Instead, Sir John says "it's all about those baby hairs." He recommends applying warm castor oil at night to stimulate hair growth. While waiting for the brows to fill in naturally, aid their overall shape with the Brow Stylist Shape and Fill Pencil to create natural strokes.

Problem 2 – Curly or Untamed Brows
Sir John's Solution: To add shape to curly or dense brows, brush hairs up with a spoolie and trim edges. Fill in curly brows with a pencil, such as Brow Stylist Definer Mechanical Pencil, which will dry matte and hold. Sir John says powder products will dissipate away from the movement of the curls. Another insider trick is to condition the brows in the shower with Hair Expert Smooth Intense Ultimate Straight Conditioner to relax the curl.

Problem 3 – Finding Your Best Shape
Sir John's Solution: If you are unsure what brow shape is best for your face, Sir John suggests staying away from dramatic arches. Stick with a straight brow, or what he calls the universal shape, to give an almond appearance to your eyes. Create a universal shape with lateral sweeping movements using Sir John's favorite Brow Stylist Frame and Set pot, slightly tapering down as you reach the outer eye.

All products are available at lorealparisusa.com, and mass, food and drug retailers nationwide.

About L'Oréal Paris:
The L'Oréal Paris division of L'Oréal USA, Inc. is a total beauty care brand dedicated to empowering women by offering the most luxurious and innovative products and services available in the mass market. The brand's signature tagline, "Because I'm Worth It," was born in the United States in 1971 to celebrate the beauty and intrinsic self-worth of women, and for more than 100 years, L'Oréal Paris has been providing women around the world with products in four major beauty categories: hair color, haircare, skincare and cosmetics. With L'Oréal's invention of hair color in 1909, the brand continues to serve as the leading innovator of hair products across color, care, and styling with brands such as Superior Preference, Féria, Excellence Crème, Advanced Haircare, the Ever Collection, Advanced Hairstyle, and Elnett Satin Hairspray. L'Oréal Paris provides scientifically-advanced skincare products that are clinically proven to address individual skin concerns through its renowned brands Revitalift, Hydra Genius, Age Perfect, and Sublime Bronze. L'Oréal Paris'iconic cosmetics collections include Infallible, True Match, Colour Riche, Voluminous, and Visible Lift. For more information about L'Oréal Paris and to receive personalized advice, expert tips, and exclusive content, please visit www.lorealparisusa.com or follow on Instagram (@LOrealMakeup, @LOrealHair, @LOrealSkin, @LOrealMen, Snapchat (@LOrealMakeup), Twitter (@LOrealParisUSA), Facebook (@LOrealParisUSA), and Pinterest (@LOrealParisUSA).

Contact:
Jacqueline Glasner at Alison Brod Marketing + Communications
(212) 230-1800, [email protected]

SOURCE L'Oreal Paris USA

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