Legal Sea Foods Dips Into Chips Promotion In Summertime Partnership With Cape Cod Potato Chips
Restaurant Group Hooks Up With Hyannis-Based Brand To Offer Three Riffs On Fish & Chips That Celebrate Cape Cod
BOSTON, May 23, 2017 /PRNewswire/ -- When two Massachusetts brands collide, one specializing in fish and the other in chips, you get…well, fish and chips. The Boston-based restaurant group Legal Sea Foods has partnered with the Hyannis-born snack food company Cape Cod Potato Chips for a promotion that offers a fresh take on the traditional dish.
Legal Sea Foods' "Fish & Chips" promotion will launch on the first day of summer, June 21, and run through July 19 at their restaurant locations along the East Coast. Guests will get a taste of Cape Cod, literally as well as figuratively, as each dish is named for the fishhook-shaped peninsula and made with Cape Cod Potato Chips.
Guests will find some crunch with each munch when ordering any of the three features: Caped Crudo-sader Nachos ($14.95) is tuna crudo atop Cape Cod Potato Chips, peppadew peppers, chives, guacamole and sour cream. The Sandwich, Cape Cod ($13.95), named after the oldest town on the Cape, is a beer-battered cod sandwich with a Cape Cod Potato Chip coating, bacon, lettuce, tomato and chipotle mayonnaise. The Corn on the Cod ($22.95) is cod baked with Cape Cod Potato Chip crumbs, corn-roasted tomato relish and a carrot cucumber salad. All three dishes will be available at both lunch and dinner.
Legal Sea Foods' Executive Chef Rich Vellante and his culinary team experimented with countless recipes and kinds of chips and, in the end, came up with dishes that highlighted both the versatility and flavor profile of the Original Cape Cod Potato Chip.
"The chefs at Legal have done a wonderful job in making three unique dishes incorporating our kettle-cooked potato chips. Summer never tasted so good," said Rod Troni, Senior Vice President and Chief Marketing Officer for Cape Cod Potato Chips.
"It's a fun collaboration between two Massachusetts brands," said Roger Berkowitz, president and CEO of Legal Sea Foods. "We'll let the chips fall where they may, but we think our guests will really enjoy these dishes."
All Legal Sea Foods restaurants (in MA, RI, NJ, PA, Washington DC, VA, GA) will offer the Cape-inspired menu features. Guests who order them will feel instantly transported over the Bourne Bridge.
ABOUT CAPE COD POTATO CHIPS
All Cape Cod Potato Chips are gluten free and contain no artificial preservatives, colors or flavors. The well-known Cape Cod lighthouse on the distinct white bag makes it easy for consumers to Cape Cod Chips find in the snack aisle. Cape Cod Chips can be found at major retailers or ordered online at www.capecodchips.com.
ABOUT LEGAL SEA FOODS:
Legal Sea Foods was founded more than 60 years ago as a small fish market in Inman Square, Cambridge. Today, President and CEO Roger Berkowitz leads the company toward continued growth and diversification. With 30+ restaurants up and down the East Coast, Legal Sea Foods has earned scores of honors and awards, and proudly carries its well-earned reputation as the nation's finest seafood restaurant. For more information about Legal Sea Foods and its locations, please visit www.legalseafoods.com.
SOURCE Legal Sea Foods
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