LEDRAbrands Does it Again With the World's First Wireless, Motorized, Dynamic Beam Shaping and Color Tuning for 48V SMARTrack

TUSTIN, Calif., Feb. 1, 2019 /PRNewswire/ -- LEDRAbrands, the parent company of BRUCK, ALPHABET and MOLTO LUCE Lighting has, again, broken the code for innovation in lighting.

Just coming off winning the coveted Lightfair Innovation Award for MOST INNOVATIVE PRODUCT OF THE YEAR as well as Architectural Lighting Magazine PRODUCT INNOVATION AWARD, they have developed a game changer. In December of 2018, BRUCK lighting unveiled an "all-in-one" track spot.

The KINETIC Spot features a quiet, wireless, motion-controlled, performance track head.  Other features include specialty LEDs like dynamic color tuning, iBeacon capabilities, wireless dynamic beam control from 10° to 55° among others.  

Director of Sales and Marketing, David Derk explains, "There have been motion track heads on the market for years, but none with such versatility or that compare to the integrated technology with the clean aesthetics that we have been able to accomplish with this fixture. An architectural performance head that you can, basically, specify AFTER its installed. It's pretty exciting."

KINETIC Spot works with the SMARTrack 48V system released last year at Lightfair 2018. SMARTrack is the most versatile track allowing for 120-277v with multiple circuits. The wireless integrated controls have very simple commissioning and standard switch wireless wall controls. Need 277v, 6 circuit system? No problem. It also allows for a budget friendly, 0-10v solution that is compatible with most standard control systems and meets all code restrictions.

BRUCK Lighting is an American brand since 1993, under parent LEDRAbrands, with factories located in Orange County CA. BRUCK is known internationally for the quality, technique and aesthetics in its products. BRUCK offers 7 low and line voltage track systems as well as a complete line of wall, ceiling, step, linear and decorative pendants. Bruck specializes in SMART technology and performance track and spots for retail and commercial applications. It's sister brands, ALPHABET and MOLTO LUCE are big influencers in the direction of technology in solid state lighting and wireless controls.      

For more information please contact:
Jesse Poggio
[email protected]
714.259.9959 ext. 243.

SOURCE LEDRAbrands