Leading Haircare Brand Dr. Miracle's Launches the Strong + Healthy Collection: Eight New Products to Empower Women Everywhere to Have Healthy Hair Without Sacrificing Great Style
Trusted category innovator introduces vitamin-rich hair and scalp care line for an integrative approach to preventing, treating and restoring dry, damaged, itchy scalp and hair
ATLANTA, Sept. 22, 2020 /PRNewswire/ -- Dr. Miracle's, the haircare brand that is dedicated to optimum hair and scalp wellness, announces their new Strong + Healthy Collection: eight new products to help you treat and protect naturally curly and chemically processed hair for less breakage and maximum hydration. This new line contains four wash day products - ranging from a pre-shampoo treatment to a leave-in conditioner - along with four everyday maintenance products, including a temple and nape balm to a nourishing styling gel, that allows consumers to start and maintain a solid healthy hair routine to be practiced at home much like a healthy diet or workout program. This line contains no sulfates, no mineral oil, no petrolatum or phthalates.
Frequent styling, excessive heat, over manipulation that results in hair tension and product build-up can lead to hair damage. Dr. Miracle's Strong + Healthy Collection emphasizes the importance of adding natural ingredients - like black castor oil, biotin, coconut oil, avocado, aloe vera, grapeseed oil, tea tree oil, and rosemary leaf – to your hair care routine. These ingredients are key to help invigorate the scalp, combat hair breakage, hydrate, nourish and strengthen all hair textures. Now, there is a collection of products works on all hair textures and types to encourage healthy habits that restores dry, over styled and neglected hair to good hair health. Dr. Miracle's Strong & Healthy Collection's formulas boost moisture to reduce breakage by 80% to end dryness, split ends, and breakage for stronger, more hydrated, and protected hair.
"Dr. Miracle's prides itself on using ingredients that harness nature and science's power to transform damaged hair into its healthiest state. African American hair becomes more fragile due to frequent styling, extreme heat and chemicals used," said Akuba Torvikey, Dr. Miracle's Product Development Manager. "The Dr. Miracle's Strong & Healthy line was formulated with rich ingredients like black castor oil, rosemary and Keratin Aminos to provide superior care to the scalp and hair during maintenance and styling."
Developed in partnership with the top trichologists, stylists and beauty experts to give you the authentic, beautiful results you want. The Dr. Miracle's Strong + Healthy Collection includes:
CLEANSE + TREAT
Dr. Miracle's Detangling Pre-Shampoo Treatment ($8.50, 12oz) - Apply a generous amount of this hydrating treatment from root to tip prior to shampooing. Infused with Coconut Water, Marshmallow Root and Aloe Vera, it hydrates and restores moisture to dry damaged hair. Detangle hair prior to shampooing for 3x less breakage.
Dr. Miracle's Non-Stripping Detox Shampoo ($8.50, 12oz) - Create a luxurious, cleansing lather with this shampoo that was designed to remove up to 95% of styling buildup without drying hair. Infused with Aloe Vera, Honey and Coconut Water, the Non-Stripping Detox Shampoo moisturizes dry hair as it effectively removes product build up and environmental impurities.
Dr. Miracle's Hydrating & Strengthening Deep Conditioner ($8.50, 12oz) - A rich, hydrating masque treatment that is enriched with Rice Protein, Babassu Oil and Coconut Oil to provide intense reparative moisture to dry or damaged hair for 3x less breakage.
Dr. Miracle's Length Retention Leave-In Cream ($16.99, 12oz) - Made with Shea Butter, Rosemary & Grapeseed Oil that hydrate and soften strands for 5x more nourishment. Helps protect against frizz and hair breakage.
STYLE + PROTECT
Dr. Miracle's Nourishing & Styling Gel ($7.99, 12oz) - This styling gel is infused with Biotin, Aloe Vera & Olive Oil, to provide curl definition and hold while moisturizing to protect against breakage for length retention.
Dr. Miracle's Restoring Hair & Scalp Oil ($7.99, 4oz) - This invigorating scalp and hair oil provide superior moisture protection, enhances follicle health, and stimulates new, healthy hair growth with key ingredients such as Black Castor Oil, Tea Tree Oil and Mango Butter. Apply as needed prior to scalp massage, use as a hot oil treatment or glide on hair to finish a style.
Dr. Miracle's Strengthening Temple & Nape Balm ($7.99, 6oz) - Infused with Biotin, Aloe Vera and Black Castor Oil, the Strengthening Temple & Nape Balm strengthens and nourishes for 72% less breakage providing a visibly fuller hair line. Apply directly to temple and nape area or massage into scalp twice daily for best results.
Dr. Miracle's Styling Leave-In Primer ($7.99, 12oz) - Prepare the hair and scalp with this nourishing, protective balm prior to styling, installing braids, twists, extensions or wigs. This primer is infused with nourishing Shea Butter, Black Castor Oil and Avocado Oil to protect against dehydration giving you 80% less breakage during natural and protective styling.
Dr. Miracle's Strong + Healthy Collection uses natural ingredients in their most potent forms to deliver superior results. The Style + Protect regimen is available at CVS, Amazon.com and Beauty Supply Stores.
About Dr. Miracle's:
Healthy hair starts with Dr. Miracle's®. Founded in 2004 and since 2016 under parent company Godrej. Dr. Miracle's nourishing products combat dryness, shedding and breakage to support healthy hair and a thriving scalp. Whether you prefer wearing your natural hair out, or in protective styles, we give you the tools to prevent damage and aid in length retention. Formulated to hydrate, nourish and detangle, Dr. Miracle's® has everything you need for stronger, healthier, more beautiful hair.
SOURCE Dr. Miracle's
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