LE CHÂTEAU BEGINS HOLIDAY SEASON WITH NEW E-COMMERCE SITE

Leading Fashion Retailer Launches Online Storefront in Canada and the U.S.

MONTREAL, Nov. 29 /PRNewswire/ - Le Château is pleased to announce the highly anticipated arrival of its online shopping site; www.lechateau.com. The brand new e-commerce site beautifully showcases the latest Le Château styles and coordinates for men and women.

Le Château's new online storefront features dozens of collections and more than 1000 products available to ship direct to you. Of course, all this merchandise is also available for purchase in more than 230 Le Château stores nation-wide. For the 2010 holiday season, Le Château guests will find a brand new assortment of cocktail dresses, glamorous handbags, elegant footwear, and fine suits.

As a vertically integrated retailer, the Le Château catalogue is photographed entirely in our state-of-the-art studio, where in-house designers and stylists carefully put together outfits each season. This innovative approach enables our guests to browse head-to-toe looks within our collections, dresses and suits. Site visitors may also search product, filter categories, zoom images, and drill down on detailed descriptions for each item.

From suiting to formal wear to casual wear, the goal at Le Château is to inspire sophistication that is ageless, while making shopping more convenient from anywhere across Canada and the U.S.

Shop www.lechateau.com

Le Château is a leading Canadian specialty retailer offering contemporary fashion apparel, accessories and footwear to style-conscious women and men. Le Château's success is built on quick identification of and response to fashion trends through its design, product development and vertically integrated operations. Le Château brand name merchandise is sold exclusively through our 232 retail locations in Canada, New York City, and the Middle East. For more information, please visit www.lechateau.com.

SOURCE LE CHATEAU INC.

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