LBD Wines Partners with Award-Winning Country Artist Jana Kramer
Collaboration includes unique fan opportunities, promotional appearances, exclusive performances
NEW YORK, Nov. 15, 2016 /PRNewswire/ -- LBD Wines, for those who believe that confidence turns heads, sophistication is the rule, and a good bottle of wine is the best accessory, announces a partnership with award-winning country artist Jana Kramer beginning February 1, 2017. Recognized as one of country music's brightest new stars who captured the hearts of America on the hit television series One Tree Hill and on the current season of ABC's Dancing with the Stars, Kramer will collaborate with LBD Wines on a variety of marketing and promotional initiatives including concert ticket giveaways, promotional appearances, fan meet-and-greets, and social media initiatives.
"Partnering with Jana Kramer is a natural fit for LBD Wines," said Marc Goodrich, President of Excelsior Wines, parent company of LBD Wines." Jana's extraordinary talent, warm and infectious personality, coupled with her incredible commitment to career and family, will resonate deeply with our core consumers. Our customers love country music and Jana is building a very special place within the genre."
Highlights of the partnership include:
- Concert Tickets and VIP Meet & Greets in 10 Major Markets
- National Promotion
- Unique Performances Honoring Women in the Military
- Private Performances
- PR and Social Media Initiatives
- In-Store and Digital Promotions
"I am thrilled to collaborate with LBD Wines in 2017," said actress and country music artist Jana Kramer. "To be able to engage with my fans in a meaningful way while aligning myself with a brand that champions women and women's initiatives, is truly an incredible opportunity."
About Jana Kramer
Jana Kramer's platinum debut single, "Why Ya Wanna," soared to No. 3 on the Billboard Hot Country Songs chart in 2012, making her the most played new artist of that year and her self-titled debut album hit No. 5. In 2013, the Academy of Country Music honored her with its Top New Female Artist Award, and Blake Shelton picked her to open on his "Ten Times Crazier" tour. In 2015, Jana released her highly anticipated sophomore album "thirty one," in which she co-wrote over half of the tracks. The album debuted at No. 3 on the country albums chart and No. 10 on the Billboard Top 200 all-genre chart. Her gold-certified Top 3 single, "I Got the Boy," was named one of the 25 Best Country Songs of 2015 by The New York Times, one of the Best Songs of 2015 by Rolling Stone, and one of the Top 40 Country Songs of 2015 by Spin Magazine. Jana was honored as one of CMT's Next Women of Country and co-headlined their first-ever female-powered tour. In 2016, Jana received nominations for Female Vocalist of the Year from the Academy of Country Music Awards, Breakthrough Female of the Year and Female Vocalist of the Year from the American Country Countdown Awards, and Female Video of the Year from the CMT Music Awards for "I Got the Boy." Jana has impressive resume of movie and television roles including her best-known role as actress Alex Dupre on the television series One Tree Hill. She also made memorable guest appearances on All My Children, CSI: Crime Scene Investigation, Grey's Anatomy, Private Practice, CSI: NY, Friday Night Lights, 90210 and Entourage. Jana currently resides in Nashville, Tennessee with her daughter Jolie Rae.
About LBD Wines
Anything but basic. For those who believe that confidence turns heads, sophistication is the rule, and a good bottle of wine is the best accessory, LBD Wines are the perfect fit for every palate. Crafted by Margaret Leonardi in our winery in Mendocino County, California, the LBD Wines portfolio includes Chardonnay, Cabernet Sauvignon, Diva Red, Merlot, Moscato, Pinot Grigio, Pinot Noir, and Rosé. A good bottle of wine is your best accessory. www.lbdwines.com
SOURCE Excelsior Wines
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