Lawn and Garden Consumer Alert

The Big Business of Getting Your Yard Care Dollar

WASHINGTON, April 22, 2011 /PRNewswire-USNewswire/ -- Lawn care season kicks off this month, and 20-year lawn care expert Richard Tighe is coming forward to let Americans know: you may actually be making your yard less healthy, and causing more problems like weeds and grubs, when you apply the very fertilizer product you trust to green-up your yard.   And you may be falling into a perpetual spending trap at the same time – throwing money at a lawn or garden doesn't make it greener.

Here's the story and the context:

• According to the National Gardening Association, retail sales of lawn and garden products to consumers totaled over $35 billion in 2007. [Source: http://www.gardenresearch.com/index.php?q=show&id=2989]
• Here's what happens: many common and well-marketed fertilizers are super-high in Nitrogen. It's like a shot of espresso for lawns, and your lawn greens up beautifully… until your soil warms up and weeds like dandelions wake up and sprout. Because the same shot of 'caffeine' you just applied works on them, too.
• Now you're on the hook because the lawn is unhealthy, with weeds and insects going head to head with the grass you want. So you buy weed killers, then another product to prevent that or fix this – and then in mid-summer your lawn turns brown because you never built strong grass roots in the first place.

Here's the better way:

• The trick is to get out of this cycle of buying product after product.  It comes down to this: first find out what your soil actually needs, and then add just the right additional nutrients to grow strong grass roots and happy plants.
• Richard Tighe founded A GROWING NECESSITY to change the way people think about their lawns and gardens, and to stop people from getting pulled in to any yard care scams.
  • A GROWING NECESSITY isn't selling fertilizer or gadgets – just unbiased, scientific custom information about how you can grow a beautiful lawn and garden. At www.growingnecessity.com, they sell the best soil kit on the market – it's not from a fertilizer company, it's not an at-home kit where you mix chemicals yourself, and it's not just a list of numbers without any context.

Please don't hesitate to contact us for anything, or to speak with Richard Tighe.

SOURCE A GROWING NECESSITY