Lattice Predictive Lead Scoring Named a Finalist for Best New Product of the Year in the 2014 American Business Awards(SM)

SAN MATEO, Calif. , June 3, 2014 /PRNewswire/ -- Today Lattice Engines announced it is a finalist in three categories in The 2014 American Business Awards, part of the 12^th annual Stevie® Awards: Most Innovative Tech Company of the Year (up to 2,500 employees) and Best New Product or Service of the Year for solutions in the lead generation and big data categories. More than 3,300 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration.

This news follows Lattice winning two Stevie Awards for Sales and Customer Service, including a Gold for Best New Marketing Solution (Lattice Predictive Lead Scoring) and a Silver Sward for Best New Version of a Sales Automation Solution (Lattice for Sales Enablement). Lattice was also named to Paul Greenberg's 2014 CRM Watchlist for the second consecutive year and has received more than 20 other company and technology awards over the past year.

Comments on the News

• "It's exciting to see the power of predictive technologies revolutionize marketing and sales at companies of every size and across every industry," said Shashi Upadhyay, CEO of Lattice. "We're honored to be considered for our technology innovation and for how it's improving our customers' top line revenue."

About the American Business Awards

• The American Business Awards are the nation's premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small. 
• The Awards will be presented at two events: the ABA's traditional banquet on Friday, June 13 in Chicago and the new product & technology awards event on Friday, September 12 in San Francisco.
• Additional details including the list of Finalists in all categories are available at www.StevieAwards.com/ABA.   

About the Stevie Awards

Stevie Awards are conferred in five programs: The American Business Awards, The International Business Awards, the Asia-Pacific Stevie Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. A sixth program, the German Stevie Awards, will debut later this year. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at www.StevieAwards.com.

About Lattice Engines

Lattice is pioneering the predictive applications market for marketing and sales. Lattice helps companies grow revenue across the entire customer lifecycle with data-driven marketing and sales applications that make complex data science easy to use. By combining thousands of buying signals with advanced predictive analytics in a suite of secure cloud applications, Lattice helps companies of all sizes to stop guessing and start relying on predictive insights to increase conversion rates and deal sizes by more than three times. Lattice is backed by NEA and Sequoia Capital with headquarters in San Mateo, CA. Learn more at www.lattice-engines.com and follow @Lattice_Engines.

SOURCE Lattice Engines

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