latakoo Video of New York Times Executive Makes National Headlines

BOSTON, June 18, 2012 /PRNewswire/ -- In an address to the annual conference of Investigative Reporters and Editors (IRE), New York Times Executive Editor Jill Abramson criticized the Obama administration's plans to prosecute White House leakers. Abramson, whose keynote address was recorded and distributed globally over the Internet by latakoo, (www.latakoo.com), described information leaks from government as an essential part of both journalism and democracy.

"As newsworthy as the speech was," said Paul Adrian, CEO of latakoo, "It also demonstrated how latakoo's technology makes it very easy and affordable to cover news events. No expensive satellite truck was needed to get Ms. Abramson's video sent everywhere. Just drag, drop, and send video fast through latakoo."

According to Adrian, latakoo used its new social media platform, "How I Fly," (HIF), to make the full Abramson speech available to any media outlet. How I Fly is a free video blogging and sharing service recently launched by latakoo. Users can customize pages and videos can be easily shared with anyone on the Internet. The latakoo platform was used to quickly compress video of the speech and then upload it to a How I Fly page set up for the IRE conference.

"What we did for IRE is a glimpse of what users can do for themselves through the latakoo platform," said Jade Kurian, President of latakoo. "Extreme athlete and documentarian Renan Ozturk has a "How I Fly" page. Anyone who wants to blog with video can create a video blog with our service."

latakoo, an Austin, Texas based startup is providing online video delivery, storage, collaboration, and file trans-coding to many of the largest TV broadcasting companies in the U.S. and Mexico.

About latakoo: www.latakoo.com is the fastest, simplest, and least expensive way to send video over the Internet

Contact: James C. Moore  [email protected]

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