Lancôme Expands Innovative Custom Made Makeup Offering
A breakthrough technology that detects individual skin tones, delivering a uniquely-blended and bespoke foundation to create a perfect match, will soon be available at nine additional Nordstrom locations across the country.
NEW YORK, Aug. 22, 2016 /PRNewswire/ -- Lancôme's groundbreaking bespoke makeup experience, Le Teint Particulier Custom Made Makeup, is launching at nine new major markets across the United States this month. Le Teint Particulier is Lancôme's most highly sophisticated and unique service in cosmetics, changing the way the world experiences foundation by offering each woman her very own custom blended formula.
Customers across California, Florida, Chicago, Washington and Virginia/Washington, D.C. can now experience Le Teint Particulier and its revolutionary technology used to detect individual skin tones. The proprietary system creates a one-of-a-kind match, delivering a highly-personalized, freshly blended foundation designed to emulate her unique complexion.
LUXURY, ARTISTRY & TECHNOLOGY
The one-on-one consultation begins as a Lancôme Beauty Advisor scans a client's facial skin tone. The data is processed through a new, state-of-the-art algorithm that measures skin tone with pinpoint accuracy. From there, the formula is blended right at the counter and her Complexion ID is printed on the bottle for easy reference upon refill for the perfect, personalized foundation.
To maintain color accuracy, the custom made machine is equipped with eight peristaltic heart pumps for an airtight blending and dispensing process. The technology is so innovative that it even allows for customized coverage: full, medium or sheer. Moreover, the formula provides up to 24-hour hydration and can be enhanced with an additional moisturizer on an individual basis.
The game-changing Le Teint Particulier formula is infused with micro-fill technology, the foundation feels weightless and contains high-impact pigments that glide on easily to flatter and hydrate all skin types. Shades are meticulously created to reflect cool, warm or neutral undertones and provide a flawless finish for the ideal texture, fluidity, coverage level with a natural finish that remains virtually undetectable. The long-wearing, breathable formula is oil-free, fragrance-free, safe for sensitive complexions and won't clog pores, leaving skin with a translucent radiance and a smooth, truly flawless natural glow.
"We're thrilled to expand this personalized makeup innovation to additional markets across the country," says Suriya Parksuwan, President of Lancôme USA. "Over the past few years, Lancôme has had great success in offering extensive shade selections to women of all skin tones. With the new customized foundation – developed with extensive research in skin tone emulation – Lancôme is offering custom matching for all clients. The result is the epitome of luxury and personal service: made-to-measure makeup."
Price: $80 for 0.7 oz. Custom Made Makeup.
Availability: Le Teint Particulier is now available exclusively at the following select Nordstrom locations.
New Locations:
Nordstrom The Shoppes at Mission Viejo
100 The Shops at Mission Viejo
Mission Viejo, CA 92691
949-347-2710 ext. 1064
Nordstrom The Village at Corte Madera
1870 Redwood Highway
Corte Madera, CA 94925
415-927-1690 ext. 1064
Nordstrom South Coast Plaza
3333 Bristol Street
Costa Mesa, CA 92626
714-549-8300 ext. 1064
Nordstrom Valley Fair
2400 Forest Ave
San Jose, CA 95128
408-248-2180
Nordstrom International Plaza
2223 North Westshore Boulevard Suite 300
Tampa, FL 33607
813-875-4400 ext. 1064
Nordstrom Michigan Avenue
55 East Grand Avenue
Chicago, IL 60611
312-464-1515 ext. 1410
Nordstrom Oakbrook Center
10 Oakbrook Center
Oak Brook, IL 60523
630-571-2121 ext. 1064
Nordstrom Tysons Corner Center
8075 Tysons Corner Center
McLean, VA 22102
703-761-1121
Nordstrom Southcenter
100 Southcenter Mall
Tukwila, WA 98188
206-246-0400
Flagship Locations:
Nordstrom Del Amo
21500 Hawthorne Boulevard
Torrence, CA 90503
310-750-1415
Nordstrom Downtown Seattle
500 Pine St
Seattle, WA 98101
206-628-1412
For more information, please contact:
Stacy Mackler, VP of PR and Communications, Lancôme USA
Email: [email protected]
Phone: 212-984-4973
About Lancôme
Since visionary pioneer Armand Petitjean founded the brand in 1935, Lancôme has epitomized timeless glamour with a quintessential French touch. Today the world's leading luxury beauty brand continues to inspire with its elusive je ne sais quoi that exudes happiness, confidence and French chic appeal, as well as the very best in quality, style, and transformative results. With a presence in 130 countries, over 20,000 beauty advisers in as many points of sale relay Lancôme's message of French excellence, with incredible service and iconic products such as: L'Absolu Rouge, Hypnose mascara, Dual Finish, Teint Idole, Advanced Genifique, Visionnaire, Absolu L'Extrait, Tresor and La Vie Est Belle. Lancôme affirms that happiness is the most attractive quality and offers every woman the opportunity to enhance her beauty and femininity, whatever her age and whatever her skin color, by giving her the best of science and innovation. The brand continues to offer every woman the best in beauty through its Elite Membership Rewards Program, which allows customers access to exclusive offers, products and uniquely indulgent experiences through brand partners. Lancôme's ambassadresses include Julia Roberts, Kate Winslet, Penelope Cruz, Lupita Nyong'o, Lily Collins, Alma Jodorowsky, Daria Werbowy and muse, Isabella Rossellini. Lancôme's ambition is that every woman who comes to the brand to look more beautiful leaves feeling happier.
Photo - http://photos.prnewswire.com/prnh/20160819/399684
Logo - http://photos.prnewswire.com/prnh/20160229/338887LOGO
SOURCE Lancome
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