Lancome Announces Lily Collins as Brand Ambassadress

PARIS, Oct. 1, 2013 /PRNewswire/ -- Lancome is thrilled to announce its newest brand ambassadress, young actress Lily Collins.

(Photo: http://photos.prnewswire.com/prnh/20131001/NY89194 )

Rising Hollywood star Lily Collins is the granddaughter of a ballerina and the daughter of musician Phil Collins. A delicate yet confident beauty, she embodies Lancome's effortlessly chic look and joie de vivre. Lily Collins made her breakout film debut years ago in critically adored The Blind Side. Now, she transforms seamlessly from wide-eyed ingenue in 2012's Mirror Mirror (alongside Julia Roberts, another Lancome face) to vampy demon-slayer in 2014's The Mortal Instruments: City of Bones.

"It's an absolute honor and privilege to have been chosen to represent the Maison Lancome.  I have always admired the brand's unique and distinctive appreciation for inner beauty and grace, elegance and utter radiance.  I feel incredibly lucky to be included among the most inspirational women ambassadresses for one of the most prestigious brands in the world.  It's truly a dream come true," confided Lily Collins.

"With her charm, gracefulness, modernity and lively wit, Lily Collins is the perfect embodiment of femininity according to Lancome. We are delighted to begin this collaboration with Lily, who brings a renewed sense of radiance and youthfulness to Lancome," stated Francoise Lehmann, General Manager of Lancome International.

As a talented actress with infinite potential, she will be bringing her freshness and captivating allure to Lancome as of January 2014, starting with the Spring make-up collection, French Ballerine.

#LilyforLancome

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Visit us online at www.lancome.com.

About Lancome Paris
For more than 75 years, Lancome, the world's leading luxury beauty brand, has epitomized beauty and glamour with a quintessential French touch. Women seeking the finest in beauty look to Lancome for the highest quality in skincare, encased in timeless style and delivering scientifically proven results.  The brand continues to strengthen its reputation as a makeup authority and skincare innovator, not merely keeping pace, but surpassing expectations by continually taking science and creativity to new levels. With coveted and revered pillars including the timeless Tresor perfume, the award-winning Definicils mascara, cutting-edge Genifique Youth Activating Concentrate, and the richly refined L'Absolu Lipstick, Lancome is committed to making the best in beauty accessible and relatable to women in over 160 countries around the world. Lancome is the brand of women, represented by some of the most accomplished actors and models today, including Julia Roberts, Penelope Cruz, Lily Collins, Kate Winslet, Arlenis Sosa and Daria Werbowy. Lancome's mission is to provide women with superior products and services that fulfill their quest and enthusiasm for beauty.

Contact: 
Stacy Mackler,
[email protected],
347-515-2792

SOURCE Lancome

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