Lance® Introduces First-Ever Limited Edition Seasonal Favorites Cookie Sandwiches
The Goodness Is Baked In®
CHARLOTTE, N.C., Nov. 17, 2014 /PRNewswire/ -- Lance®, the snack food brand that has provided on the go snacking fulfillment for over 100 years, is proud to announce the launch of its first-ever limited edition Seasonal Favorites Cookie Sandwiches. Available in time for the holiday season, the three cookie sandwich varieties include Chocolate Nekot® Cookies with Mint Filling, Nekot® Cookies with Pumpkin Cheesecake Filling and Sprinkled Sugar Cookies with Sweet Creme Filling. Combining the brand's bestselling cookies with the season's most popular flavors, new Lance® Seasonal Favorites are a festive addition to the company's tasty lineup of Lance® cracker and cookie sandwiches.
"Lance® is making this holiday season an exciting milestone for the brand with its first ever seasonal product launch. We've paired our traditional cookies, like Nekot®, with the season's most popular flavors that our consumers know and love to help them get into the holiday spirit," said Tom Ingram, Senior Brand Director, Bakery at Snyder's-Lance, Inc. "Here at Lance®, we believe nothing says family like the holidays so we're thrilled to meet consumer demand while spreading holiday cheer on-the-go with this festive line of portable seasonal treats."
Lance® Seasonal Favorites join the extensive Lance® snack family, which currently consists of over 20 cracker and cookie sandwich varieties, including the popular Lance® Whole Grain and Lance® BOLDS™. All Lance® Seasonal Favorites have a suggested retail price of $2.99 for a 6-count box and are available at mass merchandisers and grocery stores nationwide through the end of the year (or until quantities sell out).
To learn more about the limited edition Seasonal Favorites and other Lance® products, please visit www.lance.com.
About Lance Crackers
The Lance® brand celebrated its 100th anniversary in 2013 by giving consumers "more of what they love." Lance® cracker sandwiches are available in more than 20 varieties, including ToastChee®, Whole Grain, Cracker Creations®, XtraFulls® and Bolds®. Each product is made with baked, crispy crackers, real ingredients like freshly ground peanut butter and contains up to 6 grams of protein. For more information about Lance® cracker sandwiches, please visit www.lance.com or the Lance® Snacks Facebook page.
About Snyder's-Lance, Inc.
Snyder's-Lance, Inc., headquartered in Charlotte, N.C., manufactures and markets quality snack foods throughout the United States and internationally. The Company's products include pretzels, sandwich crackers, pretzel crackers, potato chips, cookies, tortilla chips, restaurant style crackers, nuts and other snacks. Snyder's-Lance has manufacturing facilities in North Carolina, Pennsylvania, Indiana, Georgia, Arizona, Massachusetts, Florida, Ohio, and Wisconsin. Products are sold under the Snyder's of Hanover®, Lance®, Cape Cod®, Pretzel Crisps®, Krunchers! ®, Tom's®, Archway®, Jays®, Stella D'oro®, Eatsmart® and O-Ke-Doke® brand names along with other brand names and third party brands. Products are distributed nationally through grocery and mass merchandisers, convenience stores, club stores, food service outlets and other channels. For more information, visit www.snyderslance.com. LNCE-G
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SOURCE Lance
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