KRYSTAL LAUNCHES KRYSTAL FLAVORED PROTEIN POWDER LINE

Bulk up your workout with the iconic flavor of Krystal – minus the calories

ATLANTA, April 1, 2024 /PRNewswire/ -- Krystal, the original quick-service restaurant chain of the South, is sharing the scoop on the upcoming extension to its product line: Krystal-flavored premium whey protein powder! The new retail offering promises to blend the nostalgic flavors of Krystal with the nutritional benefits of high-quality whey protein, catering to the tastes and health needs of its fans. The lineup boasts an array of Krystal icons including the OG Krystal, Cheese Krystal, Bacon Cheese Krystal, and Chili Cheese Pup.

"As the summer season approaches, we understand the importance of staying in shape while also indulging in the tastes you love," said Kaitlin Stoehr, Senior Director of Marketing for Krystal Restaurants. "Our new whey protein power line is designed to help our guests achieve their fitness goals without sacrificing their cravings for Krystal."

Krystal wants its fans to get in on the pump! Members of Club Krystal will receive a survey to decide which flavor they would like to see hit the shelves first. And of course, it wouldn't be Krystal unless fans were given a little treat for their time, so post-survey, participants will unlock a code that is valid for a free Krystal, Cheese Krystal, Bacon Cheese Krystal or Chili Cheese Pup with any $10 purchase on Krystal.com or the Krystal mobile app.

To stay in the loop and receive exclusive updates and offers, join Club Krystal by texting GIMME to 94258 to join the club.

For more information on Krystal's menu offerings and locations, visit https://krystal.com or follow them on Facebook or Instagram. To download Krystal's app on the Apple App Store, visit https://apps.apple.com/us/app/krystal/id1577457805 or on the Google Play Store, visit https://play.google.com/store/apps/details?id=com.krystal.

About Krystal Restaurants LLC
Headquartered in Atlanta, GA, Krystal Restaurants LLC is the original quick-service restaurant chain in the South. Krystal hamburgers have been served fresh and hot off the grill on the iconic square bun since 1932.

Krystal has grown to be in 10 states with nearly 300 restaurants and continues to deliver a one-of-a-kind taste experience through their unique menu items that are offered at a great price. In 2023, Krystal was named Best Late-Night Fast Food by USA Today's 10Best Readers' Choice Awards.

For more information, visit krystal.com or follow on Facebook and Instagram.

Link to images: https://www.dropbox.com/scl/fo/r25mt7jwvmlohanfptoth/AKKTZobTzr-_8jtSrpmsQ4s?rlkey=3uablk9awjsypxr6sazqltq42&dl=0

Media Contact:
Brianne Barbakoff
[email protected]
305.631.2283

SOURCE Krystal Restaurants, LLC