Kimpton Hotels Rolls Out New Yoga Amenities
In-Room Yoga Mats and Fun "Roll-Out Service" Inspires Fitness on the Road
SAN FRANCISCO, April 23, 2013 /PRNewswire/ -- Beginning April 23, Kimpton Hotels & Restaurants will roll out a convenient new way to help guests feel great on the road. Newly custom-designed Gaiam yoga mats with a playful butterfly motif will now be stocked in every guest-room closet and available for use at no charge whenever the itch for a stretch, pose or plank may strike.
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Kimpton also is helping to remove obstacles to getting in a little healthy activity while on the road, with a new complimentary "Roll-Out Service." Upon request of the service, Kimpton will come to the guest's room, meticulously roll out the mat and furnish extra towels, flavored water, an assortment of fresh fruit or an energizing mix of dried fruit and nuts, and set the TV to Kimpton's complimentary on-demand yoga or Pilates channel for inspiration.
"We know that some travel – particularly for business – can suck the life out of you. Our point of view is that it doesn't have to, so we're making it easy for our guests to work in some restorative activity," said Mike DeFrino, executive vice president of hotel operations at Kimpton Hotels & Restaurants. "We're not yoga experts. Some of us can't even touch our toes. But we think that incorporating exercise in the form of something like stretches or pushups are a good idea on the road. If a guest rolls out the mat and decides to take a nap or have a glass of wine and watch TV, no judgment from us."
To introduce guests to the new in-room yoga mat offering, Kimpton hotels across the country will invite guests to participate in yoga-centric activities – from pose challenges to trivia triumphs – during its popular hosted evening Wine Hour, April 23 – May 3.
Kimpton will couple these fun activities with a "Strike a Pose" sweepstakes contest on Kimpton's Facebook page (www.Facebook.com/Kimpton). From May 1 – May 31, guests and fans of Kimpton are invited to snap a picture of them striking a unique or humorous pose that might reflect the ways they like to live life and post it to Kimpton's Facebook page. Those voted as having the best poses will win a relaxing getaway at any Kimpton hotel nationwide among other prizes, including yoga mats.
The in-room mat adds to a long line-up of amenities Kimpton offers to help guests feel their best away from home. Other wellness-minded perks include complimentary 24-hour yoga and Pilates programming on demand, complimentary bikes, weighted work-out hula hoops and jump ropes in Kimpton fitness centers, employee-led runs through town, group exercise classes and more. Kimpton's approach to wellness also extends beyond the physical aspects of fitness to other forms of feel-good activity. The company also encourages guests to socialize at Wine Hour, travel with pets as often as possible or request a goldfish companion during your stay,
To learn more about Kimpton Hotels & Restaurants, visit,www.KimptonHotels.com, www.LifeisSuite.com, www.Facebook.com/Kimpton or www.Twitter.com/Kimpton. Additionally, to inspire guests to get to know "Mr. (Yoga) Mat," Kimpton has also launched a playful video: http://youtu.be/XvxoKsicqtg.
ABOUT KIMPTON HOTELS & RESTAURANTS
San Francisco-based Kimpton Hotels & Restaurants, a collection of boutique hotels and chef-driven restaurants in the US, is an acknowledged industry pioneer and was the first to bring the boutique hotel concept to America. In 1981 Bill Kimpton founded the company that today is well-known for making travelers feel welcomed and comfortable while away from home through authentic and unscripted customer care, stylish ambience and embodying a certain playfulness in its approach to programs and amenities. Adjacent to the hotels are locally-loved, top-rated, Kimpton restaurants. Kimpton leads the hospitality industry in ecological practices through its innovative EarthCare program that spans all hotels and restaurants. Market Metrix, a recognized authority and leader in feedback solutions, consistently ranks Kimpton above other hotel companies in luxury and upper upscale segments for customer satisfaction. Privately held Kimpton has been recognized by Fortune Magazine as a Best Company to Work four times. The company operates 58 hotels and 67 restaurants, bars and lounges in 24 cities. For more information visit www.KimptonHotels.com or call 1-800-KIMPTON.
Media Contacts:
Baltz & Company for Kimpton
Chloe Mata Crane / 212-982-8300 x104 / [email protected]
Susannah Gregory Whitehead / 212-982-8300 x112 / [email protected]
Kimpton Hotels & Restaurants
Stephanie Moustirats / 415-955-5487 / [email protected]
Stacey Ellis / 415-955-5492 / [email protected]
SOURCE Kimpton Hotels & Restaurants
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