Keypads Rejoice! The Avocado Emoji Is Here

Avocados From Mexico celebrates the arrival of the #AvoEmoji

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Dec 15, 2016, 10:26 ET

DALLAS, Dec. 15, 2016 /PRNewswire/ -- Avocados From Mexico, the number-one selling avocado brand in the U.S., is proud to celebrate the release of the Unicode 9.0 keyboard which features 72 new emojis, including the avocado! Officially sponsored by Avocados From Mexico under Unicode Consortium's "Adopt a Character" program, the avocado emoji made its big debut on all major mobile platforms this month, to the delight of Avocados From Mexico fans nationwide.

When the avocado emoji was released, Avocados From Mexico launched a digital platform to allow all avo-lovers to join the #AvoEmoji "GO GREEN" movement in celebration of getting the avocado emoji added to the visual keyboard. Users can visit www.AvoEmoji.com to select an "Avo Filter" for their Facebook or Twitter profile photos and show their excitement for the much anticipated arrival of the new emoji. For tips on fun ways you can now use the #AvoEmoji, visit the Avocados From Mexico blog.

"This is an amazing time for our brand, from our ongoing partnership with Sesame Street to our third Big Game advertising campaign ahead, we are continuously looking for fresh, unexpected ways to connect with consumers," said Alvaro Luque, president of Avocados From Mexico. "The addition of the avocado emoji serves as proof that innovative produce marketing works and we are delighted that our beloved fruit is now a trending token of pop culture, year-round."

To learn more about Avocados From Mexico, Avo Education and delicious, seasonal recipes, visit www.AvocadosFromMexico.com, or chat with us at www.facebook.com/AvocadosFromMexico.

About Avocados From Mexico
Avocados From Mexico (AFM) is a wholly-owned subsidiary of the Mexican Hass Avocado Importers Association (MHAIA), formed for the purpose of advertising, promotion, public relations and research for all stakeholders of Avocados From Mexico. Under agreements, MHAIA and the Mexican Avocado Producers & Packers (APEAM A.C.) have combined resources to fund and manage AFM, with the intent to provide a focused, highly effective and efficient marketing program in the United States. AFM is headquartered in Irving, TX.

SOURCE Avocados From Mexico