Ketel One Sues Arcadia Imports for Trademark Infringement

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Dec 23, 2013, 11:01 ET

NORWALK, Conn., Dec. 23, 2013 /PRNewswire/ -- The following statement is for attribution to Guy L. Smith, Executive Vice President, Diageo North America:

The Ketel One Brand has filed a lawsuit against Arcadia Imports, owner of DUTCHCRAFT vodka, for infringing and diluting the KETEL ONE trade dress and the brand's iconic bottle and labeling. KETEL ONE is a well-established brand and Arcadia is deliberately trying to confuse consumers by packaging their vodka in a copycat bottle with imitative labeling. Ketel One is taking appropriate legal action and will vigorously defend its legendary bottle and label from deceptive trade practices such as these.

SOURCE Diageo