SINTRA, Portugal, Oct. 4, 2011 /PRNewswire/ -- Global communications firm Ketchum took home two Global SABRE Awards at the inaugural award ceremony, held last Thursday in Sintra, Portugal, as part of the International Communications Consultancies Organisation Summit 2011. These awards represented the year's best public relations campaigns from around the globe and were selected from the honorees in the 2011 North America, EMEA and Asia-Pacific SABRE Award competitions.
"The new Global SABRE Awards program is closely aligned with Ketchum's vision of providing the highest level of service to our clients in the markets in which they operate around the world," said Rob Flaherty, senior partner and president. "We are proud to serve as key business partners for our clients in the integrated marketing function and are committed to continuing to deliver strategic counsel, creative ideas and measurable results."
Ketchum and its clients won Global SABRE Awards in the following categories:
CONSUMER MARKETING – NEW PRODUCT
"The Stoop Life Movement"
Absolut Vodka with Ketchum (U.S.)
INTEGRATED MARKETING
"Parallel Lines"
Philips with OneVoice (U.K.)
These awards are the latest in a series of top agency honors. In May, Ketchum led the Holmes Group's North American SABRE Awards with 12 award wins; it then won six awards at the EMEA SABRE Awards in Prague. Ketchum and its clients took home nine Silver Anvil awards from the Public Relations Society of America in early June, and Ketchum now holds more Silver Anvils than any other agency in history. Earlier in the year, Ketchum was given the honorable mention designation for Large Agency of the Year at the 2011 PRWeek Awards, where it also won an unprecedented third consecutive best-in-show Campaign of the Year Award for its work with Mattel, after winning with Dreyer's Ice Cream in 2010 and IKEA in 2009. Also a recent recipient of two Clio Awards, the agency has won more Clios than any other public relations firm, and also received a Cannes Lion for its work with Philips as part of OneVoice, a consortium of Omnicom agencies led by Ketchum and Fleishman-Hillard. Other awards this year include Ketchum Greater China being named the Holmes Group's Greater China Consultancy of the Year, and Ketchum Pleon London being recognized as one of the 10 best employers in the United Kingdom by the Great Place to Work Institute.
About the SABRE Awards
SABRE awards are bestowed annually and are presented for Superior Achievement in Branding and Reputation. The Holmes Group exists to provide competitive insight and intelligence to public relations professionals. Products include consulting services, customized research, industry white papers, a weekly newsletter, The Holmes Report, and a comprehensive website. The Holmes Report is created for public relations professionals and offers industry news articles on new developments in the field and the trends and issues facing public relations professionals today and tomorrow.
About Ketchum
Ketchum is a leading global communications firm with operations in more than 70 countries across six continents. Named 2010 Large PR Firm of the Year (Holmes Report and PR News) and the winner of an unprecedented three consecutive PRWeek Campaign of the Year Awards, Ketchum partners with clients to deliver strategic programming, game-changing creative and measurable results that build brands and reputations. For more information on Ketchum, a unit of Omnicom Group Inc. (NYSE:OMC), visit www.ketchum.com.
SOURCE Ketchum
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