Ketchum and its Clients Maintain Winning Track Record at Silver Anvil Awards
NEW YORK, June 13, 2014 /PRNewswire/ -- Ketchum, a leading global public relations firm, took home more Silver Anvil awards than any other agency at last night's award ceremony in New York, which is sponsored by the Public Relations Society of America and recognizes the best in strategic public relations planning and execution. Including its 14 most recent wins, Ketchum continues its record as the agency with the most Silver Anvil wins since the program's inception, with a total of 159.
"We're thrilled to be recognized alongside our clients with these Silver Anvil awards, which are widely regarded as a top distinction in the U.S. public relations industry. These awards are a testament to the deep partnerships we have established with our clients and the dedication and creativity of our colleagues here at Ketchum. Together we have made a measurable impact on so many of our clients' businesses and delivered break through results," said Rob Flaherty, senior partner, CEO and president of Ketchum.
Ketchum's client work was shortlisted across 18 categories, from crisis communications to integrated communications to marketing consumer services. Ketchum and its clients also received 14 Awards of Excellence.
Ketchum and its clients won Silver Anvil awards in the following categories:
CRISIS COMMUNICATIONS – ASSOCIATIONS/ NONPROFIT ORGANIZATIONS
"Keeping Olympic Wrestling in the Ring"
Committee for the Preservation of Olympic Wrestling, USA Wrestling and International Federation of Associated Wrestling Styles with Ketchum Sports & Entertainment
EVENTS AND OBSERVANCES MORE THAN SEVEN DAYS – BUSINESS SERVICES
"Chase Sapphire Gets COOLinary with Cardholders"
Chase Card Services with Ketchum
EVENTS AND OBSERVANCES SEVEN OR FEWER DAYS – CONSUMER PRODUCTS
"BYOF (Bring Your Own Friend) Day"
IKEA U.S. with Ketchum
GLOBAL COMMUNICATIONS
"Blue Corridor Drives Natural Gas Vehicle Use Worldwide"
Gazprom with Ketchum
INTEGRATED COMMUNICATIONS – CONSUMER PRODUCTS (PACKAGED GOODS)
"Don't Cry Over Ick... Laugh It Up With Clorox"
The Clorox Company with Ketchum
ISSUES MANAGEMENT – ASSOCIATIONS/NONPROFIT ORGANIZATIONS
"Biotechnology in Agriculture: Opening the Doors to a New Conversation"
The Council for Biotechnology Information with Ketchum
INVESTOR RELATIONS
"Zoetis Rings the Bell for Animal Health"
Zoetis with Ketchum, Doremus & Co. and maslansky+partners
MARKETING BUSINESS TO BUSINESS – PRODUCTS
"BD's Journey into the Uncharted Pharmaceutical Market"
BDRx with Ketchum
MARKETING CONSUMER PRODUCTS – NON-PACKAGED GOODS
"The New Hertz"
The Hertz Corporation with Ketchum
MARKETING CONSUMER PRODUCTS – RETAIL STORES AND RESTAURANTS
"Pretzel Bacon Cheeseburger Love Songs"
Wendy's with Ketchum
MARKETING CONSUMER PRODUCTS – TECHNOLOGY
"Mastering Mobile World Congress with MasterPass"
MasterCard with Ketchum
MARKETING CONSUMER SERVICES – FINANCIAL SERVICES
"Chase Sapphire Gets COOLinary with Cardholders"
Chase Card Services with Ketchum
REPUTATION/BRAND MANAGEMENT – ASSOCIATIONS/NONPROFIT ORGANIZATIONS
"Biotechnology in Agriculture: Opening the Doors to a New Conversation"
The Council for Biotechnology Information with Ketchum
MARKETING CONSUMER SERVICES – TRAVEL AND TOURISM/HOSPITALITY
"DoubleTree by Hilton's DTour of a Lifetime"
Hilton Worldwide with Ketchum
These award wins follow a number of high honors bestowed to Ketchum in the last year. In May 2014, Ketchum won eight Americas SABRE Awards and four EMEA SABRE Awards. In March 2014, Ketchum won the PRWeek Campaign of the Year Award along with three PRWeek Awards on behalf of its client work. In 2013, Ketchum also was recognized for its nine award wins at the Cannes Lions International Festival of Creativity, which exceeded that of any other public relations firm.
About Ketchum
Ketchum is a leading global communications firm with operations in more than 70 countries across six continents. The winner of 11 Cannes Lions and an unprecedented four PRWeek Campaign of the Year Awards, Ketchum partners with clients to deliver strategic programming, game-changing creative and measurable results that build brands and reputations. For more information on Ketchum, a part of the DAS Group of Companies, a division of Omnicom Group Inc., visit www.ketchum.com.
About The DAS Group of Companies
The DAS Group of Companies, a division of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), is a global group of marketing services companies. DAS includes over 200 companies in the following marketing disciplines: specialty, PR, healthcare, CRM, events, promotional marketing, branding and research. Operating through a combination of networks and regional organizations, DAS serves international, regional, national and local clients through more than 700 offices in 71 countries.
SOURCE Ketchum
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