Kalio Unveils Zero Up-Front Fee Business Model

CHICAGO, June 5, 2012 /PRNewswire/ -- Internet Retailer Conference & Exhibition – Kalio® Inc., the leading SaaS-based e-commerce provider focused exclusively on the needs of mid-sized retailers, today announced an innovative new pricing model that removes barriers to entry to next generation e-commerce technology and makes the KalioCommerce platform more accessible for retailers.  The new pricing model, whereby online retailers, merchants, and manufacturers spread implementation costs across the first twelve months interest-free, eliminates the barrier of a large up-front implementation cost. The model makes it possible for retailers to launch an engaging, full-featured e-commerce site in as little as twelve weeks with no up-front capital investment.

"Retailers need fast, flexible and engaging e-commerce sites that enable them to win customers, drive conversions, and compete within their markets," said Jonathan Lee, CEO of Kalio.  "Retailers choose Kalio for our advanced e-commerce functionality delivered in a true, multi-tenant, SaaS model. Our clients already save the cost associated with managing data center infrastructure and paying for expensive, ongoing customization.  Now, by spreading the upfront costs associated with design and implementation across the first year of monthly subscription, these retailers are able manage cash and have access to all the richness of the Kalio platform. The model makes it possible for mid-market retailers to effectively compete with larger retailers that have more budget and resources."

KalioCommerce drives the e-commerce sites for nearly one hundred B2C and B2B online storefronts, and is the platform of choice for mid-market, high-growth retailers.  Because Kalio is a true SaaS based technology that delivers its products in a utility computing model, retailers have access to the latest technology and features without expensive, frustrating or time consuming upgrades.

"The ability to launch a rich e-commerce site without the imposing upfront cost levels the competitive playing field for mid-sized retailers," said Bernardine Wu, CEO of FitForCommerce, an e-commerce consultancy. "Implementation fees often present a barrier to entry for retailers, and can deter them from making the switch to next generation technology. Kalio's zero up front fees model eliminates this barrier, and allows growing companies to manage their expenditures more evenly and focus resources on other areas of the business that drive revenues and bottom line. This model puts sophisticated e-commerce within reach for many on line merchants whom might other wise have to continue to battle for market share with stale, outdates sites."

The recently announced Kalio Spring 2012 Release, the first Kalio version available in the new business model, adds advanced promotions capabilities, performance dashboards and Microsoft Dynamics ERP integration.  Platform extensions such as KalioMobile and KalioTablet put retail sites within the hands of consumers and drive traffic and revenue with complete web storefront capabilities in device-appropriate form factors.  Unlike proprietary hosted solutions or unwieldy open source options, only KalioCommerce delivers worry-free managed services that include reliable, high-performance and scalable hosting and enterprise-class security. Retailers who select Kalio are fully supported by experienced e-commerce professionals who understand both the technology and online retailing. Finally, KalioCommerce is easily configured while site design and creative is completely flexible.  Users have the ability to change and evolve the site without involving IT or being reliant on expensive programmers or engineering resources.

"We built KalioCommerce with one objective: provide world-class e-commerce in the most cost effective, easy to use model. Since our platform promotes configuration rather than customization, our implementation fees are already significantly lower than other e-commerce offerings.  Now, with the zero up front business model, we are making our powerful platform even more accessible and achieving our vision of utility computing for e-commerce. We think this innovative pricing will have a profound impact on the industry as retailers can now be free from the custom code-centric models of system integrators and development partners that thrive on expensive implementation services," concluded Lee.

About Kalio, Inc.  

Kalio® Commerce, develops and delivers powerful software-as-a-service solutions built specifically to meet the online sales and merchandising needs of mid-sized retailers.  The KalioCommerce Platform delivers retailers unprecedented freedom to manage their own sites and grow their online businesses at a rate that is more than double the industry's average.  The platform enables merchants to design and manage their e-commerce website in a fully hosted, professionally supported environment but at a price point that is commensurate with their business size.  A strong alternative to custom code or expensive custom hosted solutions, only Kalio Commerce delivers the rich e-commerce functionality required to differentiate retail brands and deliver engaging and profitable retail sites in a low-cost-of-entry SaaS platform that is stable, supported and improved with new selling features on an ongoing basis.  Learn more at www.kaliocommerce.com

Contact:
Kelli Tejada
+1 (415) 271-9820
[email protected]

SOURCE Kalio Inc.