HOUSTON, Oct. 9, 2012 /PRNewswire/ -- Thanks to generous support from customers, Jiffy Lube International, Inc. is pleased to announce that its Muscle Up(SM) campaign raised more than $1,150,000 for the Muscular Dystrophy Association (MDA) in its first year, exceeding the campaign's $1 million fundraising goal. From August 1 through September 11, 2012, drivers across the U.S. joined nearly 2,000 participating Jiffy Lube® service centers to give back to their communities and help those affected by neuromuscular disease.
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Funds will be allocated to MDA chapters in the areas in which they were raised, a key element of the campaign that motivated customers and Jiffy Lube franchisees alike. "I am extremely proud of the tremendous commitment and passion that the Jiffy Lube system displayed in support of MDA," said Stu Crum, president of Jiffy Lube International. "Just as Jiffy Lube is committed to providing customers with a worry-free experience, the funds raised through this campaign will help those affected by neuromuscular disease alleviate some of their worry – allowing children to experience the joys of summer camp and allowing families to receive ongoing support and access to services."
About the Campaign
The Jiffy Lube Muscle Up campaign emphasized the parallels between the body's muscles and a vehicle's engine – both require care and maintenance to perform to their fullest potential. Jiffy Lube customers were encouraged to donate $3 to MDA at participating Jiffy Lube service centers across the country throughout the six week campaign. In return, donors received a Jiffy Lube Muscle Up savings book containing more than $100 dollars in savings from Jiffy Lube and other MDA supporters. Many Jiffy Lube franchisees supplemented savings book efforts by hosting their own events – such as Customer Appreciation Day barbecues and car washes – to raise additional funds for their local MDA chapters. Online, the campaign included a separate donation component via the recently launched Jiffy Lube Facebook page, which generated additional funds for the Muscle Up campaign.
"The results from the first year of our partnership with Jiffy Lube are remarkable and we can't thank Jiffy Lube franchisees and their customers enough for their support of the Muscle Up campaign," said MDA Vice President of Business Development Tom Boyle. "One million Americans are affected by neuromuscular diseases and one by one, we can help make a difference."
Jiffy Lube Philanthropy
Jiffy Lube has a strong history of mobilizing customers and franchisees to support worthy causes. From 2008 to 2010, Jiffy Lube partnered with the American Heart Association (AHA) for the Maintenance Partners for Life program, leveraging the connection between maintaining a healthy heart and a healthy vehicle. Jiffy Lube became the first corporate sponsor in the AHA's 80-year history to raise more than $1 million in the first year of a fundraising campaign and, during the three-year relationship, raised more than $3.4 million for the AHA.
Learn More
To learn more about the Muscle Up campaign and view campaign-related photos and videos, visit facebook.com/JiffyLube. Drivers can visit JiffyLube.com to find their nearest Jiffy Lube service center, as well as oil change coupons and promotions for their next visit. Additional Jiffy Lube resources can be found via Twitter and YouTube.
About the Muscular Dystrophy Association
MDA is the nonprofit health agency dedicated to curing muscular dystrophy, ALS and related diseases by funding worldwide research. The Association also provides comprehensive health care and support services, advocacy and education.
In addition to funding some 300 research teams worldwide, MDA maintains a national network of 200 medical clinics; facilitates hundreds of support groups for families affected by neuromuscular diseases; and provides local summer camp opportunities for thousands of youngsters fighting progressive muscle diseases. For more information, visit mda.org, and follow MDA on Facebook (facebook.com/MDAnational) and Twitter (@MDAnews).
About Jiffy Lube
Jiffy Lube International, Inc. ("Jiffy Lube"), with more than 2,000 franchised service centers in North America, serves approximately 22 million customers each year. Jiffy Lube pioneered the fast oil change industry in 1979 by establishing the first drive-through service bay, providing customers with fast, professional service for their vehicles. Headquartered in Houston, Jiffy Lube is a wholly owned, indirect subsidiary of Shell Oil Company. Visit www.JiffyLube.com to learn more about Jiffy Lube and vehicle care.
About Shell Oil Company
Shell Oil Company is an affiliate of the Royal Dutch Shell plc, a global group of energy and petrochemical companies with 90,000 employees in more than 80 countries. We deliver a diverse range of energy solutions and petrochemicals to customers worldwide. These include transporting and trading oil and gas, marketing natural gas, producing and selling fuel for ships and planes, generating electricity and providing energy efficiency advice. We also produce and sell petrochemical building blocks to industrial customers globally, and we are investing in making renewable and lower-carbon energy sources competitive for large-scale use. In the U.S., we operate in 50 states and employ more than 20,000 people delivering energy in a responsible manner. For more information, visit www.shell.us.
Notes to Editors
Cautionary Note:
The companies in which Royal Dutch Shell plc directly and indirectly owns investments are separate entities. In this press release "Shell", "Shell group" and "Royal Dutch Shell" are sometimes used for convenience where references are made to Royal Dutch Shell plc and its subsidiaries in general. Likewise, the words "we", "us" and "our" are also used to refer to subsidiaries in general or to those who work for them. These expressions are also used where no useful purpose is served by identifying the particular company or companies. ''Subsidiaries'', "Shell subsidiaries" and "Shell companies" as used in this press release refer to companies in which Royal Dutch Shell either directly or indirectly has control, by having either a majority of the voting rights or the right to exercise a controlling influence. The companies in which Shell has significant influence but not control are referred to as "associated companies" or "associates" and companies in which Shell has joint control are referred to as "jointly controlled entities". In this press release, associates and jointly controlled entities are also referred to as "equity-accounted investments". The term "Shell interest" is used for convenience to indicate the direct and/or indirect (for example, through our 23% shareholding in Woodside Petroleum Ltd.) ownership interest held by Shell in a venture, partnership or company, after exclusion of all third-party interest.
This press release contains forward-looking statements concerning the financial condition, results of operations and businesses of Royal Dutch Shell. All statements other than statements of historical fact are, or may be deemed to be, forward-looking statements. Forward-looking statements are statements of future expectations that are based on management's current expectations and assumptions and involve known and unknown risks and uncertainties that could cause actual results, performance or events to differ materially from those expressed or implied in these statements. Forward-looking statements include, among other things, statements concerning the potential exposure of Royal Dutch Shell to market risks and statements expressing management's expectations, beliefs, estimates, forecasts, projections and assumptions. These forward-looking statements are identified by their use of terms and phrases such as ''anticipate'', ''believe'', ''could'', ''estimate'', ''expect'', ''goals'', ''intend'', ''may'', ''objectives'', ''outlook'', ''plan'', ''probably'', ''project'', ''risks'', ''seek'', ''should'', ''target'', ''will'' and similar terms and phrases. There are a number of factors that could affect the future operations of Royal Dutch Shell and could cause those results to differ materially from those expressed in the forward-looking statements included in this press release, including (without limitation): (a) price fluctuations in crude oil and natural gas; (b) changes in demand for Shell's products; (c) currency fluctuations; (d) drilling and production results; (e) reserves estimates; (f) loss of market share and industry competition; (g) environmental and physical risks; (h) risks associated with the identification of suitable potential acquisition properties and targets, and successful negotiation and completion of such transactions; (i) the risk of doing business in developing countries and countries subject to international sanctions; (j) legislative, fiscal and regulatory developments including regulatory measures addressing climate change; (k) economic and financial market conditions in various countries and regions; (l) political risks, including the risks of expropriation and renegotiation of the terms of contracts with governmental entities, delays or advancements in the approval of projects and delays in the reimbursement for shared costs; and (m) changes in trading conditions. All forward-looking statements contained in this press release are expressly qualified in their entirety by the cautionary statements contained or referred to in this section. Readers should not place undue reliance on forward-looking statements. Additional factors that may affect future results are contained in Royal Dutch Shell's 20-F for the year ended December 31, 2011 (available at www.shell.com/investor and www.sec.gov). These factors also should be considered by the reader. Each forward-looking statement speaks only as of the date of this press release, October 9, 2012. Neither Royal Dutch Shell nor any of its subsidiaries undertake any obligation to publicly update or revise any forward-looking statement as a result of new information, future events or other information. In light of these risks, results could differ materially from those stated, implied or inferred from the forward-looking statements contained in this press release.
We may have used certain terms, such as resources, in this press release that United States Securities and Exchange Commission (SEC) strictly prohibits us from including in our filings with the SEC. U.S. Investors are urged to consider closely the disclosure in our Form 20-F, File No 1-32575, available on the SEC website www.sec.gov. You can also obtain these forms from the SEC by calling 1-800-SEC-0330.
SOURCE Jiffy Lube International, Inc.
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