It's Time to #MapQuestIt, Again
MapQuest's latest launches include a reimagined mobile Web and desktop experience, a redesigned mobile application integrating Uber and car2go* and a new brand featuring a fresh brand position
MapQuest's latest launches include a reimagined mobile Web and desktop experience, a redesigned mobile application integrating Uber and car2go* and a new brand featuring a fresh brand position
DENVER, Oct. 20, 2015 /PRNewswire/ -- MapQuest (www.mapquest.com), a pioneer in digital mapping, launched the updated mapquest.com for mobile Web and desktop and an updated set of mobile applications, all of which provide access to features and tools to enhance and simplify the lives of their users. In addition, the company launched a new brand, anchored by a bold new logo and interface design that reflects its inventive nature, responsive legacy and human approach.
"For far too long, we have been asked does MapQuest still exist?," said Brian McMahon, General Manager of MapQuest. "We have been here all along, with more than 42 million users who have continued to trust and value our products for many years. But, for those who had forgotten about us, we've built a great new experience and we are asking them to come back and #MapQuestIt, again," said McMahon.
The updated MapQuest.com simplifies the user interface by giving users the ability to make the experience their own. New and updated features include:
In addition, the updated MapQuest application now includes Compare, a new tool that allows users to view multiple modes of transportation and sort results based on estimated time and cost without having to reference multiple apps. Key features include:
"I tried out the new driving directions to locate a destination...I really like the new design - easy and efficient to use," said Claudia M., a MapQuest user from Kailua, HI. "The data is updated and locates addresses quickly and is highly informational with clues to upcoming streets, traffic flow, etc. I think you have done a fab job improving the site."
To download the app, click here or download directly from the Apple App Store, Google Play or the Amazon Appstore for Android. To access the desktop or mobile web version of the website, visit www.MapQuest.com. To learn more about MapQuest's brand promise and to download assets, visit hello.mapquest.com.
Share This: .@MapQuest integrates @uber @car2go into new interface & experience. It's time to #MapQuestIt, again. #ThisWayToAmazing http://bit.ly/1NtVNhc
About MapQuest
MapQuest, a pioneer in the digital mapping category, continues to be one of the leading mapping brands online, reaching more than 42 million multi-platform users, according to comScore Media Metrix® Multi-Platform. Our mission is simple: to enable our users by allowing everyday explorers to find, learn about and locate their desired destinations. Our bold, human and responsive approach enables users to access features and tools that enhance their daily lives. MapQuest's mobile solutions are compatible with a variety of mobile devices, including iPhone and Android devices. MapQuest, Inc., a wholly owned subsidiary of AOL Inc., is based in Denver, Colo. To access Mapquest, visit our website or engage with us on Facebook, Twitter @Mapquest or Instagram @Mapquest.
*car2go requires a pre-approved membership
**Transit services currently available in Denver and Washington D.C. with additional cities coming soon
Logo - http://photos.prnewswire.com/prnh/20151019/278435LOGO
SOURCE MapQuest
Share this article