Ireland Gift Cards and Incentive Cards Market Intelligence and Future Growth Dynamics Report 2019

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Sep 30, 2019, 15:15 ET

DUBLIN, Sept. 30, 2019 /PRNewswire/ -- The "Ireland Gift Cards and Incentive Cards Market Intelligence and Future Growth Dynamics - Market Size and Forecast (2014-2023), Analysis of Business and Retail Consumer Spending Pattern, Attitude & Behaviour - Updated in Q3, 2019" report has been added to ResearchAndMarkets.com's offering.

The gift card market (value terms) in Ireland increased at a CAGR of 9.9% during 2014-2018. Over the forecast period of 2019 to 2023, the market is expected to record a CAGR of 4.8%, increasing from US$ 604.0 million in 2019 to reach US$ 729.6 million by 2023.

This report provides a detailed data centric analysis of gift cards and corporate incentive cards market along with consumer behaviour and retail spend dynamics in Ireland. With over 150 KPIs at country level, this report provides comprehensive understanding of gift and incentive card market dynamics.

Gift cards: Drawing from proprietary survey results, this report provides in-depth analysis of opportunities in both open loop and closed loop prepaid gift card categories. Assesses consumer behaviour by type of consumer (retail and corporate - SMB, Mid-Tier, Large Enterprise), gifting occasion, digital gift card type, and market share by retail categories.
Details six essential KPIs: number of cards in circulation, load value, unused value, average purchase value, average value per transaction, and value of transactions.
Corporate incentive & loyalty cards: This report provides detailed market dynamics of corporate incentive cards, broadly segmented in four categories - consumer incentive card, employee incentive card, sales incentive card, and festival & other. It details market size and forecast at category level, by functional attribute (open loop and closed loop), and by corporate consumer segments (small scale business, mid-size business, and enterprise business).
Digital gift card analysis: Provides market size and forecast for digital gift cards, broken down by retail and corporate buyers and by occasion.
Open loop and closed loop: Provides market estimates and forecasts to assess opportunities in open loop and closed loop gift and incentive card segments across consumer segments.
Consumer attitude and behaviour: Drawing from proprietary survey results, this report identifies and interprets key prepaid KPIs, including spend by age, gender, and income level. In addition, it provides an overview of how consumers are currently using gift cards across key retail sectors.
Retail spend: Breaks down retail spend across 12 categories / sectors to provide detailed insights on consumer behaviour and changing dynamics of gift card spend.
Market share by retailer: Provides market share of closed loop gift cards by key retailers in Ireland.

Report Scope

Gift Card Market Size by KPIs across Consumer Segments in Ireland

Gross Load Value
Transaction Value
Unused Value
Average Value Per Transaction
Transaction Volume
Average Value of Card Purchased
Number of Cards

Gift Card Market Size by Consumer Segment in Ireland

Retail Consumer
Corporate Consumer (Small Scale, Mid-Tier, Large Enterprise)

Digital Gift Card Market Size in Ireland

By Retail Consumer
By Retail Purchase Occasion
By Corporate Consumer
By Corporate Purchase Occasion

Gift Card Market Size by Retail Consumer in Ireland

By Functional Attribute
By Occasion
Value by Purchase Channel

Gift Card Spend by Retail Sector (Split by Retail and Corporate Consumers) in Ireland

Health & Wellness
Travel
Apparel
Electronics
Fine Dining Restaurant
Department Store
Supermarket
Specialty Retail Store
Discount Store
Gas Station or Convenience Store
Fast Casual Restaurant
Entertainment
Other

Gift Card Spend by Consumer Behavior and Demographics in Ireland

Consumer Purchase Behaviour
Gift Card Buyer by Age Group
Gift Card Buyer by Income Level
Gift Card Buyer by Gender

Gift Card Market Size by Corporate Consumer in Ireland

By Functional Attribute
By Key Segments
Employee Incentive
Sales Incentive
Consumer Incentive
Festival & Other
By Scale of Business
Budget Allocation Trend for 2019

Employee Incentive Gift Card Market Size in Ireland

By Functional Attribute
By Scale of Business

Sales Incentive Gift Card Market Size in Ireland

By Functional Attribute
By Scale of Business

Consumer Incentive Gift Card Market Size in Ireland

Overall
By Scale of Business

Festival & Others Gift Card Market Size in Ireland

By Functional Attribute
By Scale of Business

Reason to Buy

In-depth understanding of gift card and incentive card market dynamics: Understand market opportunity, key trends and drivers along with five-year forecast (2014-2023) for gift cards and incentive cards in Ireland.
Develop market specific strategies: Identify growth segments and target specific opportunities across consumer segments and occasions to formulate your gift cards strategy; assess market specific key trends and risks.
Get insights into consumer attitude and behaviour in Ireland: Understand changing consumer attitude and behaviour and boost ROI. Get detailed insights into retail spend through gift cards for both retail and corporate consumers.
Get complete perspective through six essential KPIs: number of cards in circulation, load value, unused value, average purchase value, average value per transaction, and value of transactions.

Companies Mentioned

Musgrave Group Plc
Dunnes Stores Ltd
Tesco Plc
Coca-Cola Co
Internationale Spar Centrale BV
Aldi Group
Pelican Rouge Group
Schwarz Beteiligungs GmbH
Britvic Plc
Associated British Foods Plc
BWG Ltd
Gala Retail Services
Vending Machine CO
Walgreens Boots Alliance Inc
Marks & Spencer Plc
Grafton Group Plc
Home Retail Group
Halfords Group Plc
Topaz Energy Ltd
Costcutter Supermarkets Group
Amazon.com Inc
Brown Thomas Group
TJX Cos Inc
Dixons Carphone Plc
Debenhams Retail Plc

For more information about this report visit https://www.researchandmarkets.com/r/i3lwhd

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